lixirskin's Universal Oil is a Body, Hair, Bath and Shower Oil
Laura McQuarrie — April 29, 2021 — Fashion
References: lixirskin & glamourmagazine
lixirskin's newest product is a multipurpose hero called Universal Oil that can be used in the bath and shower and on the body, hair and scalp. The product has the potential to be used as a moisturizing pre-shampoo treatment for hair or a treatment for split ends, a nourishing solution for dry skin and a luxurious oil for bathing and showering. Universal Oil was inspired by the brand's Universal Emulsion and it's based on the brand's belief that "there is no such thing as an oil which is good for one part of your body and not the other."
The brand partnered with artist Alexandria Coe to create a collectible bottle to contain Universal Oil, which is said to be the ultimate all-in-one oil. The oil is beautifully fragranced with citrus, mint and fruit oils.
The brand partnered with artist Alexandria Coe to create a collectible bottle to contain Universal Oil, which is said to be the ultimate all-in-one oil. The oil is beautifully fragranced with citrus, mint and fruit oils.
Trend Themes
1. Multipurpose Beauty Products - There is a growing demand for multipurpose beauty products that offer convenience and effectiveness for various skincare and haircare needs.
2. Natural and Nourishing Ingredients - Consumers are increasingly seeking beauty products that contain natural and nourishing ingredients that provide multiple benefits without harsh chemicals.
3. Artistic and Limited-edition Packaging - There is an emerging trend for beauty brands to collaborate with artists and create limited-edition packaging for their products as a way to stand out and appeal to consumers.
Industry Implications
1. Beauty and Personal Care - Beauty brands can disrupt the industry by developing multipurpose products with natural ingredients and collaborating with artists to create unique and collectible packaging.
2. Luxury Goods - Luxury brands can appeal to consumers by incorporating multipurpose and natural products with artistic and beautifully designed packaging that enhances the overall experience.
3. E-commerce - E-commerce platforms can introduce a wider range of multipurpose beauty products that offer convenience and effectiveness for various needs and showcase limited-edition and collectible packaging to differentiate from competitors.
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