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Unicorn-Adorned Easter Eggs

Clean the Sky - Positive Eco Trends & Breakthroughs

The Thorntons Milk Chocolate Unicorn Easter Egg is Whimsical

— March 28, 2020 — Lifestyle
The Thorntons Milk Chocolate Unicorn Easter Egg is a whimsical and kid-friendly holiday treat. The Easter egg is made from a blend of 30% milk chocolate and 60% dark chocolate ingredients, featuring a white and pink chocolate unicorn detail that acts as its main focal point.

The unicorn-adorned Easter egg is available on the confectioner's website for £4.00 and stays true to the company's core values -- centered around premium products that are tasty and accessible to the masses. In addition to its Easter selection, Thorntons also carries other best-selling confections like its chocolate truffles along with larger chocolate and alcohol gift hampers, ensuring a variety of gift offerings for consumers of all ages.

The brand also offers a convenient delivery service that is contact-free during social distancing efforts.
Trend Themes
1. Whimsical Easter Treats - Disruptive innovation opportunity: Create unique and imaginative themed Easter treats to engage consumers and stand out in a crowded market.
2. Premium Confectionery - Disruptive innovation opportunity: Explore the creation of high-quality, premium confectionery products that are accessible to a wider audience, combining taste and affordability.
3. Online Delivery Services - Disruptive innovation opportunity: Develop efficient and contact-free delivery services to cater to the changing consumer behavior and increase convenience in online shopping.
Industry Implications
1. Confectionery - Disruptive innovation opportunity: Introduce innovative and visually appealing confectionery products that capture the attention and interest of consumers.
2. Gifts and Hampers - Disruptive innovation opportunity: Create customizable gift and hamper options featuring unique and delightful confectionery products, offering customers a memorable and personalized gifting experience.
3. E-commerce - Disruptive innovation opportunity: Enhance online shopping experiences, including efficient delivery services and personalized recommendations, to drive growth in the e-commerce sector.
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