The Jordan 2 Trey Sneaker Joins the 2022 PSG Capsule
Jordan Brand delivers the new Jordan Two Trey sneaker model that joins the collaborative series made alongside football club Paris Saint-Germain. The shoes boast a hybrid design language and have an upper constructed from a blend of white mesh and leather materials.
It is met with some tonal contrast with the grey mudguard sections that are made to match the Air Jordan 5 in the pack. Co-branding details can be seen on the lateral tag, the sock lining, the heel section, and over the tongue. It rests on top of a white midsole foundation and an icy outsole at the bottom to round out the entire design. The shoes are to set launch later this year, presumably in September.
Image Credit: Nike
It is met with some tonal contrast with the grey mudguard sections that are made to match the Air Jordan 5 in the pack. Co-branding details can be seen on the lateral tag, the sock lining, the heel section, and over the tongue. It rests on top of a white midsole foundation and an icy outsole at the bottom to round out the entire design. The shoes are to set launch later this year, presumably in September.
Image Credit: Nike
Trend Themes
1. Hybrid Footwear - There is an opportunity for brands to experiment with new materials and technologies to create hybrid footwear designs that blend the best features of different types of shoes and create new, innovative products.
2. Collaborative Sneakers - Collaborations between sportswear and fashion brands, as well as with sports teams, can create new designs that appeal to a wider audience and offer new, disruptive innovation opportunities.
3. Tonal Contrast - Designers can experiment with tonal contrasts to create unique designs that stand out and offer new, disruptive innovation opportunities.
Industry Implications
1. Footwear Manufacturing - Footwear manufacturers can explore new materials and technologies to create hybrid footwear designs that offer enhanced performance and style.
2. Sportswear - Collaborations between sportswear brands and sports teams can create new, limited-edition products that appeal to fans and offer new marketing opportunities.
3. Fashion Retail - Collaborations between sportswear and fashion brands can create new, on-trend designs that appeal to a wider audience and offer new fashion and branding opportunities.
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