PH5 Produces a Stunningly Modern Line for MINI FASHION
References: mini.highsnobiety & highsnobiety
Travel-inspired fashion is at the core for this collection by PH5 for MINI FASHION. The New York label has been on the radar for style publications as its vision has been widely recognized.
The collaboration is part of a bigger project for MINI FASHION who has partnered with The Woolmark Company to push the functionality and aesthetic of Woolmark's trademark Merino wool textile. PH5's contribution to the 'Field Notes' project extends to a stylish, travel-inspired fashion collection that places great emphasis on exploration and individuality. More specifically, PH5 explored the topography of Miami and Florida, ultimately injecting its collection with warm tonal choices that communicated sun and summer, while also communicating the luxe of "glamorous vacation destinations."
Photo Credits: Ahmed Chredly, Dominik Schulte
The collaboration is part of a bigger project for MINI FASHION who has partnered with The Woolmark Company to push the functionality and aesthetic of Woolmark's trademark Merino wool textile. PH5's contribution to the 'Field Notes' project extends to a stylish, travel-inspired fashion collection that places great emphasis on exploration and individuality. More specifically, PH5 explored the topography of Miami and Florida, ultimately injecting its collection with warm tonal choices that communicated sun and summer, while also communicating the luxe of "glamorous vacation destinations."
Photo Credits: Ahmed Chredly, Dominik Schulte
Trend Themes
1. Travel-inspired Fashion - Opportunity for fashion brands to create collections with a travel theme and incorporate cultural and geographical aesthetics.
2. Functional Textiles - Opportunity for textile companies to partner with fashion brands to showcase versatility and innovate in functional materials such as Merino wool.
3. Geographic-inspired Design - Opportunity for design firms to incorporate topographical influences of locations into fashion products for a unique and inspired aesthetic.
Industry Implications
1. Fashion - Fashion brands can leverage travel and culture as themes to create collections which have a wider global appeal.
2. Textile - Textile companies can partner with fashion brands to showcase versatility and innovate in functional materials such as Merino wool.
3. Design - Design firms can incorporate topographical influences of locations into fashion products for a unique and inspired aesthetic.
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