Converse Unveils a Series of New All-Star Hi Sneakers for SS19
Converse introduces a new series of translucent rubber sneaker designs in the form of the signature Chuck Taylor All-Star Hi silhouette. The shoe structure is a staple piece for the summer selection and is set to be a part of the label's Spring/Summer 2019 collection. There are three colorways available, complete with inspiration drawn from the 70s as well as the American flag.
The first colorway showcases red, white, and blue across the uppers, contrasted by clean white laces and a light blue clear midsole. The second colorway is complete in plaid patterning with green, blue, brown, and red making up the design with white stitching and a light pink clear midsole. The last is a monochromatic option that features black translucent midsole and a silver Converse patchwork.
The first colorway showcases red, white, and blue across the uppers, contrasted by clean white laces and a light blue clear midsole. The second colorway is complete in plaid patterning with green, blue, brown, and red making up the design with white stitching and a light pink clear midsole. The last is a monochromatic option that features black translucent midsole and a silver Converse patchwork.
Trend Themes
1. Translucent Rubber Sneakers - Opportunity to explore ways to incorporate translucent rubber materials in various sneaker designs.
2. 70s-inspired Sneakers - A chance to tap into the nostalgia trend and create styles inspired by the 1970s.
3. Plaid-patterned Sneakers - An opportunity to experiment with unique and bold patterns, such as plaid, for sneaker designs.
Industry Implications
1. Fashion Apparel - Explore ways to incorporate the trendy translucent rubber and plaid patterns in various fashion apparel items.
2. Sports Retail - Opportunity to create more visually appealing sneaker designs for consumers, thus increasing sales in sports retail.
3. Footwear Manufacturing - Incorporate translucent rubber materials in designing durable, comfortable, and stylish footwear for consumers.
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