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Pop Culture Swimwear

Clean the Sky - Positive Eco Trends & Breakthroughs

Add Some Whimsical Fun to your wardrobe with the TOPMAN Swim Short Project

— May 24, 2011 — Fashion
With its whimsy and wonder, the TOPMAN Swim Short Project for Summer 2011 will inspire you to take a daring dive into the sizzling heat of the season. From classic movie references to a comical zipper print, this men's swimwear line is a collaboration done right.

Working with artists like Cassette Playa, Gary Card and Jonathan Saunders, the TOPMAN Swim Short Project is a breath of fresh air among the swimwear options out there for men. Don't get caught this summer wearing another pair of Hawaiian-themed shorts. Take these options into consideration and you are sure to have fun and even draw in some curious admirers along the beach.

Whether you decide to take on the deathly Jaws shark on your trunks or take a more casual route with a bike pattern, the TOPMAN Swim Short Project has a little fun for everyone.
Trend Themes
1. Pop Culture Fashion - Explore incorporating references to classic movies and comedy motifs into upcoming fashion collections.
2. Collaborative Design - Utilize artists and designers outside of traditional fashion realms to bring fresh perspectives to clothing lines.
3. Whimsical Swimwear - Tap into the playful side of fashion by experimenting with bold, humorous prints on swimwear items.
Industry Implications
1. Fashion - Within the fashion industry, many opportunities exist to incorporate themes from pop culture and collaborate with non-traditional designers to create fun and unique clothing lines.
2. Swimwear - Swimwear brands can differentiate themselves from competitors by incorporating playful prints and partnering with artists to create one-of-a-kind designs.
3. Retail - Retailers can capitalize on the rising demand for unique and quirky fashion items by stocking playful swimwear lines from designers such as TOPMAN Swim Short Project.
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