Vilebrequin Launches the Artists Collection for the SS22 Season
References: vilebrequin & hypebeast
Fashion label Vilebrequin introduces its latest range to join the Spring/Summer 2022 season with the unveiling of the Artists collection. It centers around art and is curated by Arnaud Hubert, who is the CEO of JRP|Editions, which is a renowned Swiss contemporary art publisher. It is also assisted by the Director of MAMCO Geneva, Lionel Bovier.
Together, the team spotlighted three visual artists to create a special set of swimwear for the season. The capsule itself is made up of a series of short-sleeve buttoned tops, bucket hats, and drawstring swims trunks. These are all designed with vibrant hues including yellow, blue, red, and green. The brand describes the capsule as it “explores the creative possibilities of a swimsuit from the radically different perspectives of a variety of artists.”
Image Credit: Vilebrequin
Together, the team spotlighted three visual artists to create a special set of swimwear for the season. The capsule itself is made up of a series of short-sleeve buttoned tops, bucket hats, and drawstring swims trunks. These are all designed with vibrant hues including yellow, blue, red, and green. The brand describes the capsule as it “explores the creative possibilities of a swimsuit from the radically different perspectives of a variety of artists.”
Image Credit: Vilebrequin
Trend Themes
1. Art-inspired Swimwear - Fashion labels are collaborating with artists to create art-centric swimwear collections, opening up opportunities for disruptive innovation in the fashion and art industries.
2. Curated Fashion Capsules - Designers are creating curated fashion capsules with limited pieces in collaboration with artists, creating opportunities for disruptive innovation in the fashion industry.
3. Colorful Beachwear Collections - Fashion labels are focusing on creating bright and colorful beachwear collections, providing opportunities for disruptive innovation in the fashion industry.
Industry Implications
1. Fashion - The fashion industry can collaborate with artists to create limited and unique fashion capsules, opening up new innovation opportunities.
2. Art - Artists can collaborate with fashion labels to create art-inspired fashion collections, providing opportunities for disruptive innovation in the art industry.
3. Retail - Retailers can showcase curated fashion capsules and art-inspired fashion collections, providing opportunities for disruptive innovation in the retail industry.
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