Ideas
Explore the world's #1 largest database of ideas and innovations, with 476,386 inspiring examples.
Trend Reports
Discover why 1,282 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,168 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,282 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,168 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,230 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 476,386 cutting edge ideas.

Fashionable Performance Headwear

Clean the Sky - Positive Eco Trends & Breakthroughs

This New Collection of Tilley Hats Marries Style with Function

— October 26, 2017 — Fashion
This new collection of Tilley hats takes the brand's classic, outdoorsy aesthetic to new heights with a fresh dose of style.

The brand's 'Tec-Wool Ball Cap' marries style with performance, and is "equipped with a c_change™ technology membrane which opens when the outside temperature rises, and close again when the temperature drops." Its 'Tec-Wool Cap' is another crowd favorite thanks to its lightweight and waterproof construction, and a set of adjustable ear flaps that can be brought down during cool weather to enhance the accessory's seasonal appeal.

Another Tilley style gaining attention is the 'Montana Fedora' which is a sophisticated take on a more rugged accessory. The hat boasts a structured shape while offering a unisex, versatile, and elegant look.

Recently teaming up to sponsor Toronto's Invictus Games -- an event celebrating wounded warrior athletes -- Tilley embodies quality and performance, while pushing to appeal to a more fashion-forward demographic. Additionally, the brand's collaborations with local Canadian influencers have been instrumental in boosting its visibility among Millennials.
Trend Themes
1. Performance Headwear - The marriage of style and function in Tilley's new collection of hats presents disruptive innovation opportunities for the fashion industry to create versatile and high-performing accessories.
2. C_change™ Technology - The integration of c_change™ technology in Tilley's 'Tec-Wool Ball Cap' opens opportunities for disruptive innovation in the textile and outdoor gear industries, allowing for temperature-regulating and adaptive fabric applications.
3. Collaborations with Influencers - Tilley's successful collaborations with local Canadian influencers showcase a disruptive innovation opportunity for brands in various industries to leverage the power of social media marketing and engage with younger audiences.
Industry Implications
1. Fashion Industry - The fashionable performance headwear trend in Tilley's new collection offers opportunities for disruptive innovation by combining style and function in versatile accessories, creating new market segments and cater to diverse consumer needs.
2. Textile Industry - The implementation of c_change™ technology in Tilley's 'Tec-Wool Ball Cap' presents disruptive innovation opportunities for the textile industry to develop adaptive and temperature-regulating fabrics for a wide range of applications beyond headwear.
3. Outdoor Gear Industry - Tilley's 'Tec-Wool Cap' with its lightweight, waterproof construction and adjustable ear flaps presents disruptive innovation opportunities for the outdoor gear industry to create versatile and weather-adaptive accessories for outdoor enthusiasts.
5.8
Score
Popularity
Activity
Freshness