Tilda Tasty Sides Come in Four Flavor Varieties
Michael Hemsworth — September 23, 2023 — Lifestyle
The Tilda Tasty Sides are a new range of heat-and-eat products from the Ebro Foods-owned brand that aim to provide authentic international cuisine flavor with a focus on convenience.
The product comes packaged in microwaveable pouches, and boasts a high fiber recipe that's also a good source of protein. The products come in four flavors including Indian Black Dhal, Chinese Black Bean, Thai Green Curry and Mexican Fajita, which are perfect for elevating any existing recipe. The products are arriving in October at Tesco, Ocado and Amazon in the UK for £1.99, and will be rolled out to additional retailers later in the year.
Head of Marketing Anna Beheshti commented on the Tilda Tasty Sides range saying, "Tasty Sides is a game-changer that meets consumer demand for taste, health, convenience and versatility – at a competitive price point. Suitable for everyone, in particular students and busy professionals, for both lunch and dinner occasions, these appealing worldwide flavours can easily be paired with a Tilda Ready-to-Heat rice pouch to create delicious meals in minutes.”
The product comes packaged in microwaveable pouches, and boasts a high fiber recipe that's also a good source of protein. The products come in four flavors including Indian Black Dhal, Chinese Black Bean, Thai Green Curry and Mexican Fajita, which are perfect for elevating any existing recipe. The products are arriving in October at Tesco, Ocado and Amazon in the UK for £1.99, and will be rolled out to additional retailers later in the year.
Head of Marketing Anna Beheshti commented on the Tilda Tasty Sides range saying, "Tasty Sides is a game-changer that meets consumer demand for taste, health, convenience and versatility – at a competitive price point. Suitable for everyone, in particular students and busy professionals, for both lunch and dinner occasions, these appealing worldwide flavours can easily be paired with a Tilda Ready-to-Heat rice pouch to create delicious meals in minutes.”
Trend Themes
1. Convenient Heat-and-eat Products - The Tilda Tasty Sides offer a convenient solution for consumers who want to enjoy authentic international cuisine flavors with minimal effort.
2. High Fiber and Protein Recipes - With their high fiber and protein content, the Tilda Tasty Sides cater to health-conscious consumers looking for nutritious side dish options.
3. Wide Range of International Flavors - The Tilda Tasty Sides come in four flavors, including Indian Black Dhal, Chinese Black Bean, Thai Green Curry, and Mexican Fajita, expanding the options for consumers seeking diverse culinary experiences.
Industry Implications
1. Food Packaging - As the demand for convenient heat-and-eat products increases, there is an opportunity for innovative food packaging solutions that enhance product quality and convenience.
2. Healthy Convenience Foods - With the growing interest in healthy eating, there is potential for the development of more high fiber, protein-rich, and nutritious ready-to-eat options like the Tilda Tasty Sides.
3. Flavorful Ready-to-eat Meals - The success of Tilda Tasty Sides highlights the market potential for ready-to-eat meals that offer a wide variety of international flavors, allowing consumers to enjoy diverse cuisines without extensive cooking.
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