THE/END 2013 Fall/Winter Preview is Monochromatic Magic
Katie Pagnotta — February 13, 2013 — Fashion
References: endclothing & hypebeast
THE/END 2013 Fall/Winter 2013 preview lookbook is a monochromatic compilation of menswear essentials.
The slick and street photographs follow around a dapper young gentleman decked out in the latest and hottest streetwear fashions. The collection has been deemed 'STREET WHERE NOBODY LIVES' and is a tribute to the 1978 album of the same name by the Pagans. The theme of the photographs is to evoke an American punk energy. The model perfectly fits this look and is covered in tattoos and adorned in edgy fashions from labels such as Corpus, Cheap Monday, Supra and KR3W. The stylish series is sold at a premium price point and boasts wearable and contemporary menswear pieces.
THE/END 2013 Fall/Winter 2013 preview lookbook is rebellious, progressive and a slice of American musical history come to life.
The slick and street photographs follow around a dapper young gentleman decked out in the latest and hottest streetwear fashions. The collection has been deemed 'STREET WHERE NOBODY LIVES' and is a tribute to the 1978 album of the same name by the Pagans. The theme of the photographs is to evoke an American punk energy. The model perfectly fits this look and is covered in tattoos and adorned in edgy fashions from labels such as Corpus, Cheap Monday, Supra and KR3W. The stylish series is sold at a premium price point and boasts wearable and contemporary menswear pieces.
THE/END 2013 Fall/Winter 2013 preview lookbook is rebellious, progressive and a slice of American musical history come to life.
Trend Themes
1. Monochromatic Menswear - There is a growing trend for monochromatic menswear, offering an opportunity for designers and retailers to create and market sleek and minimalist clothing options for men.
2. Streetwear Fashion - The popularity of streetwear fashion is on the rise, presenting a disruptive innovation opportunity for brands to tap into this trend and create unique and edgy clothing collections.
3. American Punk Revival - The resurgence of American punk aesthetics provides an opportunity for businesses in the fashion industry to develop punk-inspired clothing lines and tap into the nostalgia of this cultural movement.
Industry Implications
1. Fashion - The fashion industry can leverage the popularity of monochromatic menswear and streetwear fashion to create disruptive innovations that cater to the evolving preferences of consumers.
2. Retail - The retail industry can explore the demand for monochromatic menswear and streetwear fashion by curating specialized collections and creating immersive shopping experiences that cater to the target audience.
3. Music Merchandise - Opportunities exist for the music merchandise industry to collaborate with fashion brands and create apparel lines inspired by iconic albums and the punk music movement, offering a unique and nostalgic fashion experience.
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