The Weerol Changes Shape to Grow with Your Child
Michael Hines — August 22, 2012 — Life-Stages
References: kickstarter & technabob
The Weerol is a reconfigurable toy designed to grow with your child. The wooden toy has a simple design that lets you easily convert it from walker to ride-on scooter to wheelbarrow. You can also connect two Weerols to each other to further expand the toy’s functionality and lengthen its lifespan.
The Weerol has a user-friendly design that makes modifying its form a breeze. The axles are removed using a single Allen wrench and the panels are affixed using wooden plugs. The wooden toy comes in three different prints along with a plain wood version. Additional accessories allowing the Weerol to become a rocking horse and sliding ride-on scooter can also be purchased. Weefab, the folks behind the toy, have doubled the goal set for funding the project on Kickstarter with more than a month left to go. Who knew that the need for reconfigurable wooden toys was so great?
The Weerol has a user-friendly design that makes modifying its form a breeze. The axles are removed using a single Allen wrench and the panels are affixed using wooden plugs. The wooden toy comes in three different prints along with a plain wood version. Additional accessories allowing the Weerol to become a rocking horse and sliding ride-on scooter can also be purchased. Weefab, the folks behind the toy, have doubled the goal set for funding the project on Kickstarter with more than a month left to go. Who knew that the need for reconfigurable wooden toys was so great?
Trend Themes
1. Reconfigurable Toys - The Weerol's success reveals an untapped market for modular and adaptable toys that can grow with a child.
2. Sustainable Materials - The Weerol's use of wooden materials aligns with a growing demand for eco-friendly and sustainable products in the toy industry.
3. Product Longevity - Weerol's ability to transform and connect with other toys suggests a trend towards creating toys that can be enjoyed for longer periods of time and potentially passed down from sibling to sibling.
Industry Implications
1. Toy Manufacturing - The success of the Weerol highlights a new opportunity for toy manufacturers to create reconfigurable and sustainable toys that align with shifting consumer values.
2. E-commerce - As evidenced by the Weerol's successful Kickstarter campaign, there's a significant opportunity in the online marketplace to showcase and sell these type of innovative, modular products.
3. Furniture Manufacturing - The Weerol's use of wooden pieces and modular design could inspire similar reconfigurable furniture pieces that can be adjusted to fit changing needs and preferences of the user.
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