The Tetris Dress Makes Games Wearable
Jacqueline Parrish — October 23, 2009 — Fashion
If you are looking for the perfect Christmas gift to bestow upon your avid gamer girlfriend, then you have no further to look than at the Tetris Dress, which features the infamous blocks falling down to the hem of the dress.
The Tetris dress literally looks like an old school version of the beloved game and, in a cutesy design detail, the front lapels are a soft powder blue to match the falling blocks.
Implications - The video game industry has cultivated a very specific fan base that tends to purchase apparel, home accessories and other products that indicate their passion for the hobby. Armed with this information, businesses can design goods specifically with gamers in mind, attracting their attention and interest.
The Tetris dress literally looks like an old school version of the beloved game and, in a cutesy design detail, the front lapels are a soft powder blue to match the falling blocks.
Implications - The video game industry has cultivated a very specific fan base that tends to purchase apparel, home accessories and other products that indicate their passion for the hobby. Armed with this information, businesses can design goods specifically with gamers in mind, attracting their attention and interest.
Trend Themes
1. Gaming-inspired Fashion - Designing apparel and accessories inspired by video games can be an attractive option to appeal to gaming enthusiasts.
2. Nostalgia-themed Products - Designing products that evoke retro gaming memories can be a way to tap into the passion of long-time gamers.
3. Customized Merchandise for Niche Groups - Designing customized products for specific fan bases, like gamers, can build loyal customer relationships and drive sales.
Industry Implications
1. Fashion Industry - Integrating video game elements into fashion designs can attract and appeal to gaming enthusiasts.
2. Consumer Goods Industry - Designing products inspired by gaming culture can be an opportunity for the consumer goods industry to capitalize on niche markets.
3. Graphic Design Industry - Creating nostalgia-themed designs for products like apparel and home accessories can be an opportunity for graphic designers to apply their skills in innovative ways.
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