Ideas
Explore the world's #1 largest database of ideas and innovations, with 476,769 inspiring examples.
Trend Reports
Discover why 1,283 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,106 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,283 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,106 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,231 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 476,769 cutting edge ideas.

Hairy Eco Apartments

Clean the Sky - Positive Eco Trends & Breakthroughs

The Strawscraper Morphs Stockholm’s Söder Torn into a Wind Farm

— May 25, 2013 — Eco
Swedish design studio Belatchew Arkitekter aims to turn one of Stockholm’s tallest residential towers into the Strawscraper. The tower in question is the Söder Torn, a 282-foot tower that designed by the Danish architect Henning Larsen. The Strawscraper would add an additional 16 stories to the tower (the tower’s height was cut by 16 stories before its completion). The extra stories would be covered in hairy straws that would move with the wind and generate electricity using piezoelectric technology.

The extra stories would be multifunctional, with Belatchew Arkitekter aiming to add more apartments, a restaurant, sky lounge and a lookout platform. The aim of the project is to generate clean electricity in a quiet manner. No word on how much electricity the straws could generate, but it would be a major win if the Strawscraper could become self-sustaining.
Trend Themes
1. Wind Energy Generation - The Strawscraper's hairy straws utilize piezoelectric technology to generate electricity, tapping into the trend of sustainable energy sources.
2. Multifunctional Architecture - The addition of more apartments, a restaurant, sky lounge, and lookout platform to the Strawscraper demonstrates the trend of integrating multiple functions into a single structure.
3. Quiet Energy Solutions - The Strawscraper's goal of generating clean electricity in a quiet manner aligns with the trend of developing noiseless energy solutions for urban environments.
Industry Implications
1. Renewable Energy - The Strawscraper highlights opportunities for the renewable energy industry to explore innovative ways of harnessing wind power.
2. Real Estate and Construction - The multifunctional design of the Strawscraper presents opportunities for the real estate and construction industry to create more versatile and sustainable residential and commercial buildings.
3. Hospitality and Tourism - The addition of a restaurant, sky lounge, and lookout platform to the Strawscraper indicates potential for the hospitality and tourism industry to offer unique experiences in eco-friendly architectural spaces.
4.4
Score
Popularity
Activity
Freshness