The Mathias Koehler Rocker
cosio55 — September 6, 2007 — Art & Design
References: gearfuse
Everybody thinks rocking chairs are for old people, but this all new rocking chair from the designer Mathias Koehler is trying to change the way we think about rocking chairs. This all-new design even incorporates a reading light in top of it
Implications - The reinvention of old products from the past is always well received by consumers, as the pieces are still familiar, yet still offer innovative features that are totally unique. The Mathias Koehler rocker is an example, as it is a rocking chair that bears a much more modern aesthetic. Companies looking to establish a name for themselves will receive positive feedback if their products follow this example.
Implications - The reinvention of old products from the past is always well received by consumers, as the pieces are still familiar, yet still offer innovative features that are totally unique. The Mathias Koehler rocker is an example, as it is a rocking chair that bears a much more modern aesthetic. Companies looking to establish a name for themselves will receive positive feedback if their products follow this example.
Trend Themes
1. Reinvention of Old Products - Reinventing old products from the past with innovative features and modern aesthetics can be well-received by consumers.
2. Blending Familiarity and Uniqueness - Incorporating familiar elements in products while offering unique features can appeal to consumers.
3. Multifunctional Furniture - Creating furniture pieces with added functionality, such as incorporating a reading light in a rocking chair, can attract consumers.
Industry Implications
1. Furniture - The furniture industry can explore opportunities for reinventing old products and adding innovative features.
2. Lighting - The lighting industry can collaborate with furniture designers to incorporate lights in their designs and create multifunctional products.
3. Consumer Goods - Companies in the consumer goods industry can explore the potential of combining familiar and unique features in their products to attract customers.
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