The North Face x RÆBURN Bags are the Brand's First Sustainable Items
Michael Hemsworth — March 29, 2019 — Eco
References: thenorthface & highsnobiety
The North Face x RÆBURN bags have been unveiled as a lineup of distinctly hip, vibrant accessories that are crafted from an unlikely material to put a focus on sustainability and durability. Each of the bags are crafted from recycled tent components, which comes as the brand's first collection focused on sustainability and will come as welcome news to consumers seeking to reduce their purchasing of virgin material products. The vibrant bags come in three style options including a tote bag, a drawstring backpack and an oversized carry-all, and are all emblazoned with straps that read "REDUCED REUSED RECYCLED RÆBURN."
Christopher Raeburn spoke on The North Face x RÆBURN bags saying, "The North Face has been inspiring a global movement of exploration and conservation for over 50 years. At RÆBURN, we’re motivated to work with brands, other designers, and individuals to drive positive change in our industry, and it’s been fantastic to work alongside the talented team at The North Face to bring this project to fruition.”
Image Credit: The North Face
Christopher Raeburn spoke on The North Face x RÆBURN bags saying, "The North Face has been inspiring a global movement of exploration and conservation for over 50 years. At RÆBURN, we’re motivated to work with brands, other designers, and individuals to drive positive change in our industry, and it’s been fantastic to work alongside the talented team at The North Face to bring this project to fruition.”
Image Credit: The North Face
Trend Themes
1. Recycled Material - Opportunity for businesses to explore and develop products made from recycled materials, offering sustainable and durable alternatives.
2. Sustainable Fashion - Fashion industry can tap into the growing demand for sustainable fashion by creating collaborations and collections focused on eco-friendly materials.
3. Circular Economy - Shift towards circular economy models by repurposing and reusing materials to reduce waste and promote environmental responsibility.
Industry Implications
1. Fashion and Apparel - Fashion brands can leverage sustainable materials and design practices to meet the increasing consumer demand for eco-conscious fashion products.
2. Outdoor Gear - Outdoor gear companies have an opportunity to introduce sustainable options and innovative designs using recycled materials for camping and outdoor equipment.
3. Accessories and Bags - Bag and accessories brands can embrace recycled materials and sustainable manufacturing processes to cater to environmentally conscious consumers.
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