'The Inflatable Island' is the Biggest Floating Playground in Asia
References: theinflatableisland & news.abs-cbn
The Inflatable Island is a new water park in the Philippines' Subic Bay — literally. As its name suggests, The Inflatable Island is a series of inflatable elements that stretch out off the shore of the beach. It's similar to a set of pool toys strung together, only much, much bigger.
Branding itself as "the biggest floating playground in Asia," The Inflatable Island's specs are truly staggering. It covers 3,400 square meters; if that number is too abstract, this puts it into perspective: the inflatable playground covers as much area as eight full-sized basketball courts.
Though there are a few elements in the park designed for children, such as a kiddie slide, the majority of The Inflatable Island is geared towards Millennial guests. They tend toward the extreme, including things like a rock climbing wall, a Tarzan swing, and a "human launcher."
Branding itself as "the biggest floating playground in Asia," The Inflatable Island's specs are truly staggering. It covers 3,400 square meters; if that number is too abstract, this puts it into perspective: the inflatable playground covers as much area as eight full-sized basketball courts.
Though there are a few elements in the park designed for children, such as a kiddie slide, the majority of The Inflatable Island is geared towards Millennial guests. They tend toward the extreme, including things like a rock climbing wall, a Tarzan swing, and a "human launcher."
Trend Themes
1. Massive Inflatable Entertainment - Opportunities for creating more larger-than-life inflatable entertainment experiences outside of traditional amusement parks or waterparks.
2. Youth-oriented Extreme Sports - Businesses that cater to thrill-seeking millennials with adventurous and unique takes on sports and activities, or adding new extreme options to current offerings.
3. Innovative Water-based Event Spaces - Companies creating modern takes on water-based event spaces that offer a unique experience for guests and can host a variety of events, from concerts to weddings.
Industry Implications
1. Amusement Parks - Opportunities for traditional amusement parks to expand their offerings and bring in Millennial audiences with larger-than-life inflatable experiences.
2. Sports and Recreation - Opportunities for extreme sports companies and recreation centers to capitalize on the trend towards unique and adventurous activities for Millennials.
3. Event Planning - Opportunities for event planners to incorporate water-based event spaces as a unique and eye-catching option for clients who want to stand out from traditional venues.
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