The Break Boardshorts Swimwear Has a Retro '70s Vibe
Jamie Danielle Munro — June 22, 2011 — Fashion
References: thebreakla & refinery29
The Break Boardshorts Swimwear lookbook displays a new pattern back on the market; '70s style swimwear. These above-the-knee men's shorts will have any man working out his upper thigh in no time.
The shorts come in a variety of different patterns and colors, so men are bound to find a short of their preference. The lookbook will also provide entertainment for photographers and ladies alike with gorgeous snapshots and delicious hunks. So even if viewers aren't looking for a pair of shorts this season, take a glance through the pics and there is a little fun for everyone. The Break Boardshorts Swimwear is a great deviation from the current over the knee, longer short style; it's great to see some originality with this collection.
The shorts come in a variety of different patterns and colors, so men are bound to find a short of their preference. The lookbook will also provide entertainment for photographers and ladies alike with gorgeous snapshots and delicious hunks. So even if viewers aren't looking for a pair of shorts this season, take a glance through the pics and there is a little fun for everyone. The Break Boardshorts Swimwear is a great deviation from the current over the knee, longer short style; it's great to see some originality with this collection.
Trend Themes
1. Retro Swimwear - Opportunity for fashion companies to tap into the growing trend of vintage inspired swimwear for men.
2. Above-the-knee Shorts - Fitness companies can capitalize on this trend by creating workout routines that target the upper thigh, which is accentuated by above-the-knee shorts.
3. Shorts Lookbooks - Opportunities for retailers to create engaging lookbooks to showcase their shorts collection and target their audience through stunning visuals.
Industry Implications
1. Fashion - Retro-styled swimwear and above-the-knee shorts open up opportunities for fashion brands to cater to men's fashion following this trend.
2. Fitness - The above-the-knee shorts trend presents opportunities for fitness companies to create workout routines that target the upper thighs.
3. Retail - The concept of the shorts lookbook offers opportunities for retailers to showcase their collection in innovative ways and target their audiences more effectively.
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