These Retro Running Shoes are Inspired by the Look of Television Static
David Ingram — November 3, 2015 — Fashion
References: endclothing & sneakernews
Saucony Footwear and End Clothing have teamed together to create this creative shoe release that mimics the effect of television static.
The somewhat spooky sneaker release was inspired by white noise that is caused by television static from a missing transmission signal. The randomized electronic noise given of by analog televisions is beginning to become a thing of the past in the digital age, but this shoe recreates the look in an intriguing and nostalgic manner.
The retro running shoe silhouette is decked out in a grey pattern made from many different materials for a unique dotted look -- similar to one found on old white noise screens. A bleached aqua coloring helps to complement the static effect, and a static-patterned insole alongside reflective 3M laces help finish off the sneaker's overall theme.
The somewhat spooky sneaker release was inspired by white noise that is caused by television static from a missing transmission signal. The randomized electronic noise given of by analog televisions is beginning to become a thing of the past in the digital age, but this shoe recreates the look in an intriguing and nostalgic manner.
The retro running shoe silhouette is decked out in a grey pattern made from many different materials for a unique dotted look -- similar to one found on old white noise screens. A bleached aqua coloring helps to complement the static effect, and a static-patterned insole alongside reflective 3M laces help finish off the sneaker's overall theme.
Trend Themes
1. Retro-inspired Sneakers - The popularity of nostalgic footwear is growing, creating opportunities for companies to release creative and unique designs that harken back to past eras.
2. Nostalgic Aesthetics - Consumers are seeking out products that evoke feelings of nostalgia, which provides an opportunity for companies to tap into this desire and create products that incorporate retro aesthetics.
3. Art-inspired Footwear - Shoe designers are using unconventional sources of inspiration, such as television static and other abstract visual elements, to create unique and eye-catching designs.
Industry Implications
1. Footwear - Companies can capitalize on the nostalgia trend by releasing footwear that incorporates retro designs and aesthetics, potentially appealing to consumers seeking unique and memorable fashion statements.
2. Fashion - Designers and fashion companies can tap into the growing demand for nostalgic aesthetics by incorporating retro-inspired designs into their clothing lines.
3. Art and Design - The use of unconventional sources of inspiration, such as television static, presents opportunities for artists and designers to create unique and provocative designs in a variety of mediums.
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