The TapNav App Uses Augmented Reality and GPS to Enhance Driving
Christopher DeLuca — July 8, 2011 — Autos
References: itunes.apple & psfk
The TapNav app goes a step beyond your standard navigational tool by providing a GPS-enabled real-time feed of the road in front you. Additionally, the app uses augmented reality discs that show you exactly where you need to turn and where to make that pit stop on the way to Grandma's house.
What I think is particularly interesting about the TapNav app is how it leverages both GPS and augmented reality to provide the best possible driving information. The app is available in the iTunes store.
Implications - Consumers are eager for technology solve to problems and make their lives more efficient. There exists many opportunities to make driving and car culture more efficient for consumers. Companies should think about the hectic lifestyle of the average consumer and conceive of ways to make it more fluid or remove some obstacle.
What I think is particularly interesting about the TapNav app is how it leverages both GPS and augmented reality to provide the best possible driving information. The app is available in the iTunes store.
Implications - Consumers are eager for technology solve to problems and make their lives more efficient. There exists many opportunities to make driving and car culture more efficient for consumers. Companies should think about the hectic lifestyle of the average consumer and conceive of ways to make it more fluid or remove some obstacle.
Trend Themes
1. Augmented Reality Navigation - Integrating augmented reality with GPS technology, there are opportunities to develop advanced navigation apps that provide real-time road information.
2. Efficient Driving Solutions - Developing innovative solutions to improve the efficiency of driving and car culture can address the needs of busy consumers and enhance their daily lives.
3. Personalized Travel Assistants - Creating personalized travel assistants that cater to the individual needs of users can enhance driving experiences and offer convenient navigation solutions.
Industry Implications
1. Navigation Technology - The navigation technology industry has opportunities to revolutionize the way people navigate by integrating GPS and augmented reality.
2. Automotive Technology - In the automotive technology industry, there are opportunities to develop innovative solutions to enhance the efficiency and convenience of driving experiences.
3. Mobile App Development - Mobile app development companies can focus on creating personalized travel assistants that provide intuitive navigation and enhance the overall travel experience.
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