The Talisman Hi-Tech Keychain by aiia is a Promotional Tool for Businesses
Meghan Young — June 20, 2014 — Art & Design
References: enjoy-aiia & yankodesign
The Talisman Hi-Tech Keychain is a chic and sleek device that is doubly useful. At least, when it comes to businesses. A stylish promotional tool, it boasts a QR code covered trinket can direct people to any number of tools and information. Whether that simply involves a website or an interactive app, its use is left up to those interested in using the Talisman Hi-Tech Keychain.
Designed by aiia, a company focused on creating great promotional gifts, the Talisman Hi-Tech Keychain is essentially a metal patch that is hung off of a cord that is available in a slew of different colors. According to Yanko Design, "Codes may be printed in any color or shape, whether carbonic, 3D, overlapping dots, geeky images or portraits." A custom logo can be displayed on the other side.
Designed by aiia, a company focused on creating great promotional gifts, the Talisman Hi-Tech Keychain is essentially a metal patch that is hung off of a cord that is available in a slew of different colors. According to Yanko Design, "Codes may be printed in any color or shape, whether carbonic, 3D, overlapping dots, geeky images or portraits." A custom logo can be displayed on the other side.
Trend Themes
1. QR Code Promotional Tools - Businesses are utilizing QR code keychains and similar devices as promotional tools to direct customers to their websites and interactive apps.
2. Customizable Metal Patches - Companies like aiia are offering customizable metal patches for promotional purposes.
3. Sleek and Stylish Promotional Gifts - The Talisman Hi-Tech Keychain by aiia offers a modern and polished option for businesses seeking promotional gifts.
Industry Implications
1. Marketing and Advertising - QR code keychains and similar promotional tools represent a disruptive innovation opportunity for marketing and advertising agencies.
2. Promotions and Giveaways - Companies like aiia that specialize in customizable promotional gifts see an opportunity to provide sleek and stylish keychains and other devices for businesses.
3. Retail and Customer Service - Retailers and other customer-facing businesses may find innovative ways to use QR code keychains and similar devices to direct customers to helpful resources and information.
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