India’s Food Delivery Brand Swiggy is Launching a Credit Card
References: swiggy & techcrunch
Swiggy, a prominent food delivery giant in India, has initiated a notable expansion of its services by collaborating with HDFC Bank to introduce a credit card offering. The co-launched credit card offers an array of appealing benefits to users. Notably, customers will receive a 10% cashback on their expenditures made through Swiggy, and an additional 5% cashback on transactions across more than 1,000 partnered platforms.
The co-launched credit card offers users an array of appealing benefits, including an additional 5% cashback on transactions across more than 1,000 partnered platforms. The credit card also provides a three-month subscription to Swiggy One, a membership program that entitles customers to complimentary delivery services and exclusive offers.
Users can apply for Swiggy's new credit card on the brand's website.
Image Credit: Swiggy
The co-launched credit card offers users an array of appealing benefits, including an additional 5% cashback on transactions across more than 1,000 partnered platforms. The credit card also provides a three-month subscription to Swiggy One, a membership program that entitles customers to complimentary delivery services and exclusive offers.
Users can apply for Swiggy's new credit card on the brand's website.
Image Credit: Swiggy
Trend Themes
1. Expansion of Delivery Services - Swiggy's collaboration with HDFC Bank to introduce a credit card offering indicates an expansion of delivery services.
2. Cashback Offers on Transactions - The co-launched credit card offers customers an additional 5% cashback on transactions across more than 1,000 partnered platforms.
3. Subscription Membership Program - Swiggy's credit card includes a three-month subscription to Swiggy One, a membership program that provides complimentary delivery services and exclusive offers.
Industry Implications
1. Food Delivery - Swiggy's expansion of services through the introduction of a credit card can disrupt the food delivery industry.
2. Banking - Collaborating with HDFC Bank for the credit card launch presents an opportunity for disruption in the banking industry.
3. E-commerce - The credit card's cashback offers on transactions across partnered platforms can create disruption in the e-commerce industry.
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