Susty Party Offers Sustainable Products for Your Next Gathering
Tiana Reid — January 14, 2013 — Social Good
References: sustyparty & facebook
Certified B Corporation Susty Party has responded to a gap in the social entrepreneurship market: socially responsible and sustainable party products that are modern and fun. Founded by Emily Doubilet (who's also in a band called Suspicious Package), this social business offers a breadth of products with everything imaginable such as decorations, cutlery, costumes, straws, plates and all-around party kits. Interestingly enough, you can also shop by material if you're looking for something specific that reflects either your aesthetics or your values -- or hopefully, both.
The Susty Party website looks like a party in itself and it's clear the the team has put effort into making the brand personable and transparent. For instance, each team member lists their favorite book and favorite Susty product.
Contact Information
Susty Party website
Susty on Facebook
Susty on Twitter
Susty on YouTube
The Susty Party website looks like a party in itself and it's clear the the team has put effort into making the brand personable and transparent. For instance, each team member lists their favorite book and favorite Susty product.
Contact Information
Susty Party website
Susty on Facebook
Susty on Twitter
Susty on YouTube
Trend Themes
1. Sustainable Party Products - Opportunities for creating sustainable and socially responsible party products for the modern market.
2. Material-specific Shopping - Opportunities for e-commerce platforms to offer material-specific shopping options for customers looking to shop by values or aesthetics.
3. Personable and Transparent Branding - Opportunities for brands to differentiate themselves by creating a personable, transparent, and relatable online presence.
Industry Implications
1. Event Supplies - The event supplies industry has the opportunity to integrate more sustainable and socially responsible practices into their products and offerings.
2. E-commerce - E-commerce companies have the opportunity to offer targeted shopping options that cater to customers’ values and preferences.
3. Social Entrepreneurship - The social entrepreneurship industry has the opportunity to create modern and fun sustainable products that address gaps in the market.
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