Vessi Footwear Debuted New Sustainable Lace-Packs
Grace Mahas — February 4, 2020 — Eco
References: vessifootwear & instagram
In honor of Vessi Footwear's launch anniversary, the waterproof knit shoe brand announced the launch of sustainable lace-packs to allow customers to customize their Vessis to their taste.
Each of Vessi's sustainable lace-packs are made from one recycled waterbottle and pack comes with three pairs of laces. They are made from 100 percent post-consumer recycled polyester that has been shredded into pellets and melted down and spun into thread.
These eco-friendly shoelaces are available for both men and women and can be customized according to the style of Vesssi sneakers you wear. Fans of the brand can get their hands on two variants: the 'Neural' with white, grey, and black colorways or the 'Color' with red, green, and blue colorways.
Image Credit: @VessiFootwear/ Instagram
Each of Vessi's sustainable lace-packs are made from one recycled waterbottle and pack comes with three pairs of laces. They are made from 100 percent post-consumer recycled polyester that has been shredded into pellets and melted down and spun into thread.
These eco-friendly shoelaces are available for both men and women and can be customized according to the style of Vesssi sneakers you wear. Fans of the brand can get their hands on two variants: the 'Neural' with white, grey, and black colorways or the 'Color' with red, green, and blue colorways.
Image Credit: @VessiFootwear/ Instagram
Trend Themes
1. Sustainable Shoelaces - Opportunity for sustainable footwear brands to offer upcycled shoelaces as a customizable option for customers.
2. Customization - Potential for brands to capitalize on the growing demand for personalized products by providing customizable shoelace options.
3. Eco-friendly Materials - Innovative possibilities for companies to create shoelaces from recycled materials, reducing their environmental impact.
Industry Implications
1. Footwear - Footwear companies can explore upcycled shoelaces as an opportunity to enhance their sustainability initiatives and appeal to eco-conscious customers.
2. Fashion Accessories - Fashion accessory brands can introduce sustainable shoelaces as a unique and eco-friendly product option for consumers.
3. Sustainable Fashion - The sustainable fashion industry can incorporate upcycled shoelaces into their offerings to promote an overall eco-friendly and customizable wardrobe.
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