Supra Stubb's Skytop SXSW Edition is for Serious Music Fans
Marissa Brassfield — March 20, 2009 — Fashion
References: highsnobiety & swaggerdap.blogspot
The interactive conference portion of SXSW was a legendary experience, but it’s the music festival portion for which SXSW is best known. To commemorate this incredible collaboration of minds, music and great food, Supra has released the Stubb’s Skytop SXSW edition sneaker. It’ll be released during SXSW at Stubb’s.
The numbered wooden box includes the sneakers, a bottle of Stubb’s barbecue sauce, a 2009 SXSW apron, and the Supra Stubb’s Skytop SXSW edition sneakers. Only 50 boxes will be for sale this Friday from 10 AM until 11 AM.
The numbered wooden box includes the sneakers, a bottle of Stubb’s barbecue sauce, a 2009 SXSW apron, and the Supra Stubb’s Skytop SXSW edition sneakers. Only 50 boxes will be for sale this Friday from 10 AM until 11 AM.
Trend Themes
1. SXSW Sneaker Collaborations - Collaborating with brands or events like SXSW to create limited edition sneakers can create buzz among serious music fans.
2. Limited Edition Sneaker Releases - Releasing a small number of exclusive sneakers bundled with unique items creates a sense of exclusivity and scarcity, driving demand.
3. Innovative Packaging in Sneaker Releases - Creating unique packaging, like numbered wooden boxes, adds to the overall experience and collectability of limited edition sneakers.
Industry Implications
1. Fashion and Footwear - Fashion brands can collaborate with music festivals and events to release limited edition sneakers that resonate with target audiences and create hype.
2. Food and Beverage - Brands in the food and beverage industry can partner with fashion brands to release limited edition sneakers bundled with their products, resulting in cross-promotion and increased visibility.
3. Packaging and Printing - Companies in the packaging and printing industry can find opportunities to innovate by creating unique, visually appealing packaging for limited edition sneaker releases.
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