This Company Helps Customers Support Breast Cancer Research
Katherine Pendrill — October 20, 2015 — Fashion
References: lisasaysgah & refinery29
'Lisa Says Gah' is now helping customers show support for breast cancer research with its humorous 'Boob Shop.' October is Breast Cancer Awareness Month and this means that many brands have been looking for innovative ways to support cancer research. This quirky online shop provides a fun way for customers to contribute towards a good cause.
The San Francisco-based company has already established itself as a go-to destination for quality designers. Now the online retailer also features the Boob Shop in addition to its other collections. As the company explains, the Bob Shop is a "consciously curated collection of ever-so-slightly-sarcastic breast-referencing merchandise, a one-stop-shop for all things boob." In other words, customers can purchase a wide variety of items that help support breast cancer research.
The humorous Boob Shop not only helps fund cancer research, but it also helps raise awareness about the importance of early detection.
The San Francisco-based company has already established itself as a go-to destination for quality designers. Now the online retailer also features the Boob Shop in addition to its other collections. As the company explains, the Bob Shop is a "consciously curated collection of ever-so-slightly-sarcastic breast-referencing merchandise, a one-stop-shop for all things boob." In other words, customers can purchase a wide variety of items that help support breast cancer research.
The humorous Boob Shop not only helps fund cancer research, but it also helps raise awareness about the importance of early detection.
Trend Themes
1. Humorous Cancer-fighting Retailers - Opportunity for retailers to incorporate humor and creativity into products and campaigns that support cancer research.
2. Breast Cancer Awareness - Opportunity for brands to find innovative ways to raise awareness and support breast cancer research during Breast Cancer Awareness Month.
3. Conscious Curated Collections - Opportunity for retailers to curate collections that support social causes and contribute to philanthropic efforts.
Industry Implications
1. Online Retail - Opportunity for online retailers to create a dedicated section or product line that supports cancer research with a humorous twist.
2. Fashion and Design - Opportunity for fashion and design brands to collaborate with causes and design merchandise that raises awareness and funds for cancer research.
3. E-commerce - Opportunity for e-commerce platforms to showcase and promote breast cancer awareness products that customers can easily purchase and support the cause.
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