The New 'Super Blend Smoothies' Serve as Tasty Meal Replacements
Katherine Pendrill — January 18, 2017 — Lifestyle
References: facebook & brandeating
In an effort to offer consumers new options when it comes to meal replacements, Jamba Juice has introduced a new lineup of Super Blend Smoothies. Designed with the help of celebrity fitness trainer Harley Pasternak, the new blends give consumers a simple way to enjoy a nutritionally balanced smoothie anytime of day.
The Super Blend Smoothies are a collection of drinks designed to serve as meal replacements. Jamba Juice explains that the new smoothies provide "optimal nutrition by blending a signature combination of protein, fiber, and healthy fats." Each of the blends are based on Pasternak's signature five-day Body Reset program, which centers around the idea of resting one's appetite and metabolism.
With delicious combinations ranging from apples and pumpkin seeds to fresh berries and peanut butter, the new smoothies are perfect for health-conscious consumers looking to fuel up on the go.
The Super Blend Smoothies are a collection of drinks designed to serve as meal replacements. Jamba Juice explains that the new smoothies provide "optimal nutrition by blending a signature combination of protein, fiber, and healthy fats." Each of the blends are based on Pasternak's signature five-day Body Reset program, which centers around the idea of resting one's appetite and metabolism.
With delicious combinations ranging from apples and pumpkin seeds to fresh berries and peanut butter, the new smoothies are perfect for health-conscious consumers looking to fuel up on the go.
Trend Themes
1. Super Blend Smoothies - Smoothies designed as a meal replacement option featuring optimal nutrition by blending a signature combination of protein, fiber, and healthy fats.
2. Meal Replacements - Increase in demand for filling and nutritious meal replacement options that are convenient and easy-to-consume.
3. Celebrity Fitness Training - Leveraging celebrity trainers or partnering with influencers to create cutting-edge, health-focused products that appeal to a wider audience.
Industry Implications
1. Food and Beverage - Developing new products or offering healthy meal replacement options that cater to time-pressed, health-conscious consumers.
2. Fitness and Wellness - Partnering with nutritionists, personal trainers, and other wellness experts to offer products that help consumers achieve their health and fitness goals.
3. Marketing and Advertising - Leveraging social platforms and influencer marketing to target consumers looking for healthy, on-the-go options to help them achieve their fitness and wellness goals.
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