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Boomer Reality Shows

Clean the Sky - Positive Eco Trends & Breakthroughs

Sunset Daze on We TV is Inspired by Jersey Shore

— April 6, 2010 — Life-Stages
'Sunset Daze' on We TV is the network's latest reality show, which is marketed towards audiences aged 60 and up. With the show centering around the shenanigans of a few select seniors, it has been touted to be the next 'Jersey Shore.'

After watching--and giggling through--the 'Sunset Daze' trailer, I can't help but want to watch it, although it's not even targeted at me! Who wouldn't enjoy watching a bunch of seniors cutting a rug and painting the town red?
Trend Themes
1. Senior Reality Shows - The success of 'Sunset Daze' indicates a growing trend of reality shows targeting older audiences.
2. Aging Populations in Media - The popularity of shows like 'Sunset Daze' suggests a demand for more diverse representations of aging in media.
3. Reinventing Reality TV - Shows like 'Sunset Daze' present an opportunity to redefine the reality TV genre by focusing on different demographics.
Industry Implications
1. Entertainment - The success of 'Sunset Daze' suggests a potential market for entertainment companies to create more content tailored for the aging population.
2. Advertising - Brands can tap into the popularity of senior reality shows like 'Sunset Daze' to target advertising campaigns towards older demographics.
3. Senior Care - Reality shows like 'Sunset Daze' could inspire innovation in the senior care industry, creating opportunities for new products and services to cater to active seniors.
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