Senior Dating Agency Launches Two New Over 50s Dating Sites
Niko Pajkovic — August 4, 2021 — Life-Stages
References: seniordatingagency & prnewswire
Senior Dating Agency Ltd has announced the launch of two new dating sites that will cater to individuals seeking romantic partners in the over 50 dating niche. The two UK-based sites will be the latest addition to the company's diverse international portfolio of senior dating sites and products.
In order to build standout, innovative sites, Senior Dating Agency Ltd. has partnered with WhiteLabelDating.com, an award-winning SaaS company that helps brands build better dating platforms. "With more people turning to the internet to stay connected, the product needed to offer a networking solution that was a cut above the competition and wasn't diluted by a juvenile population," said a Spokesperson from Senior Dating Agency.
Media attention tends to focus on apps such Tinder, Bumble, and Hinge, which have become dating-life staples for Millennials around the world. But research has shown that the over 50s dating market is massive, and in need of innovation that aligns with boomers increasing digital literacy. Certainly, this is why Senior Dating Agency's new sites will be available across all devices, just like those of their Millennial-targeting counterparts.
Image Credit: Shutterstock
In order to build standout, innovative sites, Senior Dating Agency Ltd. has partnered with WhiteLabelDating.com, an award-winning SaaS company that helps brands build better dating platforms. "With more people turning to the internet to stay connected, the product needed to offer a networking solution that was a cut above the competition and wasn't diluted by a juvenile population," said a Spokesperson from Senior Dating Agency.
Media attention tends to focus on apps such Tinder, Bumble, and Hinge, which have become dating-life staples for Millennials around the world. But research has shown that the over 50s dating market is massive, and in need of innovation that aligns with boomers increasing digital literacy. Certainly, this is why Senior Dating Agency's new sites will be available across all devices, just like those of their Millennial-targeting counterparts.
Image Credit: Shutterstock
Trend Themes
1. Over 50s Dating - Senior Dating Agency's launch of two new dating sites catering to the over 50s market highlights a need for creative solutions in a massive and growing demographic.
2. Senior Dating Apps - Senior Dating Agency's partnership with WhiteLabelDating.com highlights an opportunity to innovate in the senior dating space through better platforms and networking solutions.
3. Boomer Tech Adoption - The increasing digital literacy of boomers is driving a need for more and better tech products designed to meet their unique needs, such as Senior Dating Agency's new sites.
Industry Implications
1. Dating - The over 50s dating market represents a massive and growing demographic that is in need of innovative new solutions.
2. Technology - As boomers continue to embrace technology and become more digitally literate, there is ample opportunity to create new products and services that meet their needs and improve their lives.
3. Software as a Service (saas) - Partnerships between companies like Senior Dating Agency and WhiteLabelDating.com highlight the potential for using SaaS solutions to create better dating platforms and other products for boomers.
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