Suitopia Lets Consumers Design and Order Tailor Made Suiting
Jana Pijak — October 15, 2020 — Fashion
References: suitopia.se
Sweden-based retailer Suitopia allows consumers to design and order the tailor made suit of their dreams. The retailer is a a go-to destination for custom tuxedos, wedding suits, blazers, shirts, accessories and more.
When shopping, consumers must simply select a product of their choice and can adjust it to suit their personal style with specific design adjustments and even a monogramming option. Suitopia's custom suiting feature also allows users to input their specific measurements, ensuring a perfect tailor-made fit that can all be done virtually -- ideal for grooms planning a wedding during the ongoing COVID-19 pandemic.
Once a custom suit has been created, it is produced within a two to three week period and delivered to one's door a week or two later, making the entire experience enjoyable, fast and convenient.
When shopping, consumers must simply select a product of their choice and can adjust it to suit their personal style with specific design adjustments and even a monogramming option. Suitopia's custom suiting feature also allows users to input their specific measurements, ensuring a perfect tailor-made fit that can all be done virtually -- ideal for grooms planning a wedding during the ongoing COVID-19 pandemic.
Once a custom suit has been created, it is produced within a two to three week period and delivered to one's door a week or two later, making the entire experience enjoyable, fast and convenient.
Trend Themes
1. Virtual Customization - The ability for consumers to virtually customize and personalize products to suit their individual style preferences.
2. Contactless Shopping - Providing a convenient and safe shopping experience by offering customization and measurement input options online.
3. Tailor-made Fit - Ensuring a perfect fit by allowing users to input their specific measurements for custom-made products.
Industry Implications
1. E-commerce - Online platforms that enable consumers to design and order tailor-made products from the comfort of their homes.
2. Fashion - The fashion industry can leverage custom suit design platforms to offer personalized products and enhance the shopping experience.
3. Wedding and Formal Wear - Tailor-made suits and tuxedos can cater to the specific needs of grooms and individuals attending formal events.
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