A Conceptual Subscription Service Would Inspire Creatives
Alyson Wyers — May 29, 2014 — Art & Design
References: mariajtheron & designtaxi
A subscription service is a great way to get curated items relating to a particular product or interest of yours. But what about a subscription box intended to boost creativity? CreativeBox by Baltimore-based graphic designer Maria Theron aims to do just that.
The subscription service concept for creatives would arrive on a quarterly basis. Intended to inspire creativity and create movement within the creative community, CreativeBox asks subscribers to fill out a profile with their likes and creative process. The products will come in brightly hued packaging marked with a simple logo, which the soon-to-be Maryland Institute College of Art graduate made mock-ups for. These mock-ups can be seen on the brand's website, which Theron also created. She has begun to consider what the boxes will contain as well.
The subscription service concept for creatives would arrive on a quarterly basis. Intended to inspire creativity and create movement within the creative community, CreativeBox asks subscribers to fill out a profile with their likes and creative process. The products will come in brightly hued packaging marked with a simple logo, which the soon-to-be Maryland Institute College of Art graduate made mock-ups for. These mock-ups can be seen on the brand's website, which Theron also created. She has begun to consider what the boxes will contain as well.
Trend Themes
1. Creativity-boosting Subscription Boxes - A new trend in subscription services catering to creatives seeking inspiration.
2. Curated Products for Creative Inspiration - A trend towards customized and personalized products for boosting creativity.
3. Collaborative Creative Communities - A trend towards building creative communities through shared interests and experiences.
Industry Implications
1. Subscription Services - Opportunities for subscription-based businesses to expand into the creative market.
2. Graphic Design - Opportunities for graphic designers to create packaging and branding for subscription boxes.
3. Art Schools and Education - Opportunities for art schools and educational institutions to collaborate with subscription services by providing creative content and resources.
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