This App Lets Users Purchase Shares in Their Favourite Brands
Rahul Kalvapalle — April 11, 2018 — Tech
References: bumped & digitaltrends
Bumped is an innovative new stock market app that is designed to make it possible for customers who enjoy a specific brand to go about owning shares in that brand.
The app's workings are remarkably simple. When a customer who has signed up to the app spends money on purchasing a specific company's products, they can then go about receiving a percentage of a share from that company. What's more, the automated setup of the app means that you don't need to be a stock market guru to purchase shares, making this a democratized system in which everyone can access shares on the market.
By giving customers shares in companies that they're already spending money on, the Bumped stock market app aims to increase brand loyalty and encourage shoppers to keep coming back to the same brands.
The app's workings are remarkably simple. When a customer who has signed up to the app spends money on purchasing a specific company's products, they can then go about receiving a percentage of a share from that company. What's more, the automated setup of the app means that you don't need to be a stock market guru to purchase shares, making this a democratized system in which everyone can access shares on the market.
By giving customers shares in companies that they're already spending money on, the Bumped stock market app aims to increase brand loyalty and encourage shoppers to keep coming back to the same brands.
Trend Themes
1. Incentivized Stock Market Apps - Using apps that offer incentives for purchasing shares in favorite brands.
2. Democratized Stock Market Access - Creating a system where anyone can easily purchase shares without needing extensive market knowledge.
3. Increasing Brand Loyalty - Implementing strategies to encourage customers to repeatedly shop from the same brands.
Industry Implications
1. Financial Technology (fintech) - Developing innovative apps and platforms that enable individuals to invest and trade stocks.
2. Retail - Exploring opportunities to leverage stock ownership as a means to enhance customer loyalty and repeat purchases.
3. Market Research and Analytics - Creating tools and services to analyze consumer behavior and identify brands that customers are most likely to invest in.
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