Majic Beauty Created a First-of-Its-Kind eyeMajic Instant Eyeshadow
Laura McQuarrie — May 8, 2019 — Fashion
References: majicbeauty & instagram
Outside of classic palettes, eyeshadow cosmetics are available in a wide range of formats and Majic Beauty is introducing yet another innovative way to apply color to the eyelids with its eyeMajic Instant Eyeshadow—the first stick-on eyeshadow.
The transferable eyeshadow products are offered in a range of color combinations, so that no time is wasted choosing pleasing colors or blending to create the perfect look. Some of the options available from the beauty brand include Autumn Fall, a mix of earthy browns and gold and Romantic Sunset, which combines warm red and bronze tones.
The stick-on eyeshadow products rely on heat-sensitive applicators to transfer the richly pigmented shades to the eyelids, which is not only convenient but hygienic. To top it all off, the formulas are cruelty-free and paraben-free, with applicators that are recyclable and biodegradable.
The transferable eyeshadow products are offered in a range of color combinations, so that no time is wasted choosing pleasing colors or blending to create the perfect look. Some of the options available from the beauty brand include Autumn Fall, a mix of earthy browns and gold and Romantic Sunset, which combines warm red and bronze tones.
The stick-on eyeshadow products rely on heat-sensitive applicators to transfer the richly pigmented shades to the eyelids, which is not only convenient but hygienic. To top it all off, the formulas are cruelty-free and paraben-free, with applicators that are recyclable and biodegradable.
Trend Themes
1. Stick-on Eyeshadow - Disruptive innovation opportunity: Explore new ways to create convenient and hygienic eyeshadow application methods.
2. Transferable Eyeshadow - Disruptive innovation opportunity: Develop heat-sensitive applicators for transferring pigmented shades to different parts of the face.
3. Cruelty-free Cosmetics - Disruptive innovation opportunity: Proactively develop sustainable and cruelty-free formulas for a more ethical beauty industry.
Industry Implications
1. Beauty and Cosmetics - Disruptive innovation opportunity: Explore new technologies and materials to enhance the application and effectiveness of beauty products.
2. Packaging and Sustainable Materials - Disruptive innovation opportunity: Develop recyclable and biodegradable packaging solutions to address environmental concerns in the beauty industry.
3. Consumer Goods - Disruptive innovation opportunity: Discover new methods of creating convenient and time-saving consumer products in the beauty industry.
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