Stella McCartney's Ready-To-Wear Line Offers Officewear with an Edge
Jessica Dafoe — March 12, 2015 — Fashion
References: stellamccartney & style
Stella McCartney's Fall 2015 collection oozes the very characteristic that all attribute to the reputable designer's aesthetic: effortless. The pieces appear all business-appropriate, yet upon an inspection of necklines and hems, pleating and original knits, asymmetrical structures and sheer fabrics, the elements of fun and frivolity take the stage.
Though McCartney fell to using basic black within her fall line, it is far from dull as is often associated with the shade. She was sure to allow the pieces to stand out by adding paper-bag waistbands, deep cuffs, one-sleeved knits and sheer, flowing fabrics to the ensembles.
All remain entirely suitable for the office yet were dotted with quirky finishing touches that make the line a total breath of fresh air among other designer's line that found themselves redundant and commonplace.
The silhouettes presented in the line appear to have a quality to them as if they are meant to unravel and be a multipurpose piece for both work and play -- a fluidity for the wearer of the ensemble.
Though McCartney fell to using basic black within her fall line, it is far from dull as is often associated with the shade. She was sure to allow the pieces to stand out by adding paper-bag waistbands, deep cuffs, one-sleeved knits and sheer, flowing fabrics to the ensembles.
All remain entirely suitable for the office yet were dotted with quirky finishing touches that make the line a total breath of fresh air among other designer's line that found themselves redundant and commonplace.
The silhouettes presented in the line appear to have a quality to them as if they are meant to unravel and be a multipurpose piece for both work and play -- a fluidity for the wearer of the ensemble.
Trend Themes
1. Asymmetrical Structures - Disruptive innovation opportunity: Explore new ways to incorporate asymmetrical designs into traditional business attire.
2. Sheer Fabrics - Disruptive innovation opportunity: Develop office-appropriate clothing using sheer fabrics for a more modern and fashion-forward look.
3. Quirky Finishing Touches - Disruptive innovation opportunity: Add unique and unexpected details to traditional office wear to create a sense of individuality and playfulness.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Introduce innovative designs and materials into the fashion industry to redefine office attire.
2. Textile - Disruptive innovation opportunity: Develop new techniques for creating sheer fabrics that are suitable for professional settings.
3. Retail - Disruptive innovation opportunity: Create a niche market for office wear that incorporates asymmetrical structures and quirky finishing touches.
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