Denny’s Teamed Up with Lucasfilm for a New Star Wars-Inspired Menu
Katherine Pendrill — April 4, 2018 — Pop Culture
To celebrate the highly anticipated release of the latest Star Wars film, Denny's has teamed up with Lucasfilm to create a new breakfast menu that is out of this world. Dubbed 'Solo: A Star Wars Story Inspired Menu,' the new menu is perfect for Star Wars fans of all ages.
To celebrate the new movie, Denny's is debuting a selection of sci-fi dishes that range from savory to sweet. One of the new options is the Blaster Fire Burger, which features spicy toppings such as Chipotle Gouda cheese and a spicy Ghost Pepper sauce. On the sweeter side, fans can choose the Co-Reactor Pancake Breakfast, which feature a sprinkling of Crystal Crunch Rocks that crackle and pop when citrus sauce is poured over the pancakes.
Not only is the chain offering new dishes, but fans can also pick up Star Wars collectibles such as trading cards and collector cups.
Image Credit: Denny's.
To celebrate the new movie, Denny's is debuting a selection of sci-fi dishes that range from savory to sweet. One of the new options is the Blaster Fire Burger, which features spicy toppings such as Chipotle Gouda cheese and a spicy Ghost Pepper sauce. On the sweeter side, fans can choose the Co-Reactor Pancake Breakfast, which feature a sprinkling of Crystal Crunch Rocks that crackle and pop when citrus sauce is poured over the pancakes.
Not only is the chain offering new dishes, but fans can also pick up Star Wars collectibles such as trading cards and collector cups.
Image Credit: Denny's.
Trend Themes
1. Sci-fi Breakfasts - Incorporating sci-fi themes into breakfast menus creates new opportunities for unique, memorable dining experiences.
2. Movie-themed Menus - Collaborating with popular film franchises to create themed menus can draw in new customers and increase brand awareness.
3. Limited Edition Collectibles - Offering exclusive collectibles and merchandise alongside specialty menus can increase customer loyalty and create a sense of anticipation for future collaborations.
Industry Implications
1. Food and Beverage - Restaurants and cafes can create novel experiences and draw in new customers by incorporating unique or collaborative themed menus.
2. Entertainment - Capitalizing on popular movie franchises for collaborations can attract new fans and create additional revenue streams for studios and production companies.
3. Merchandise and Collectibles - Collaborating with popular brands and franchises to create limited edition merchandise and collectibles can lead to increased sales and customer loyalty.
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