Stars for 'Save the Children'
Going Like Sixty — December 1, 2008 — Social Good
References: savethechildren.org
Celebrity charities usually come in the form of a check or perhaps a public appearance, neither one requiring much of a commitment. Think Angelina or Oprah. Others lend their names for fund raising (Michael J. Fox and others.) But other celebrities are setting an example for all of us by doing something we all can do: making a simple project that has direct and immediate impact.
A handful of stars are taking baby steps that anyone can follow, or, more accurately, baby caps. Gwyneth Paltrow, Rebecca Romijn and Debra Messing, among others, are supporting the Save the 'Children’s Knit One, Save One' campaign by knitting or crocheting caps for newborns in need. They’re soooo cute. Yes, the babies, but I mean the bonnets. Take a look and try to match the celeb with her cap.
A handful of stars are taking baby steps that anyone can follow, or, more accurately, baby caps. Gwyneth Paltrow, Rebecca Romijn and Debra Messing, among others, are supporting the Save the 'Children’s Knit One, Save One' campaign by knitting or crocheting caps for newborns in need. They’re soooo cute. Yes, the babies, but I mean the bonnets. Take a look and try to match the celeb with her cap.
Trend Themes
1. Celebrity Charity Knitting - Opportunity for celebrities to engage in hands-on charitable activities by knitting or crocheting for a cause.
2. Direct Impact Initiatives - Encouragement of simple, impactful projects that allow individuals to make a difference in the lives of others.
3. Celebrity Influence on Social Causes - Stars setting an example for social responsibility by actively participating in charitable campaigns.
Industry Implications
1. Charitable Organizations - Disruptive innovation opportunity for charities to engage celebrities in hands-on projects to raise awareness and funds.
2. Crafting and DIY - Potential for the crafting industry to promote knitting and crocheting as a means of positive impact and social contribution.
3. Celebrity Endorsements - Opportunity for brands to partner with celebrities who actively support social causes through hands-on initiatives.
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