Staple 'Highlighter' Series Features Neon Portraits of Hip-Hop Icons
Marissa Brassfield — April 18, 2009 — Pop Culture
References: colette.fr & streething
Hip-hop fans and streetwear aficionados will love the 'Highlighter' series of tees from Staple, which feature neon portraits of rap icons in common highlighter colors.
These Staple highlighter tees remind me of the typographical pieces of portraiture we saw late last year with Jay-Z's "Brooklyn Go Hard" music video and the artwork compiled for the Grammys.
Implications - Rap icons represent rebellion and glamour -- two things incredibly attractive to consumers. To monetize the phenomenon of hip-hop music, style and culture, businesses need to evaluate their client base and determine how they can bend this trend to their advantage. Hip-hop culture causes a lot of controversy, but opportunities for businesses do exist.
These Staple highlighter tees remind me of the typographical pieces of portraiture we saw late last year with Jay-Z's "Brooklyn Go Hard" music video and the artwork compiled for the Grammys.
Implications - Rap icons represent rebellion and glamour -- two things incredibly attractive to consumers. To monetize the phenomenon of hip-hop music, style and culture, businesses need to evaluate their client base and determine how they can bend this trend to their advantage. Hip-hop culture causes a lot of controversy, but opportunities for businesses do exist.
Trend Themes
1. Neon Portraits - Businesses can explore creating neon portraits as a unique and eye-catching form of artistic expression.
2. Hip-hop Fashion - There is an opportunity for fashion brands to incorporate hip-hop influences into their designs and appeal to a wider consumer base.
3. Cultural Iconography - Exploring and capitalizing on cultural iconography can create connections with consumers who are drawn to rebellious and glamorous imagery.
Industry Implications
1. Apparel - The apparel industry can create streetwear collections inspired by hip-hop icons and incorporate neon designs for a bold and contemporary look.
2. Art and Entertainment - Artists and entertainment companies can collaborate to create neon portraits of famous rap icons that resonate with fans and collectors.
3. Marketing and Branding - Marketing and branding agencies can leverage hip-hop culture and neon imagery to create impactful campaigns that resonate with a diverse audience.
0.6
Score
Popularity
Activity
Freshness
