The Springfield Art Museum has Launched Its Collection Online
Rebecca Byers — February 20, 2015 — Tech
References: sgfmuseum.org & news-leader
The Springfield Art Museum in Springfield, Missouri, recently launched a long-planned project to put its collection online for public viewing. The catalog, which currently hosts 180 objects from the Springfield Art Museum's permanent collection, will continue to expand as the curatorial team takes inventory and digitally registers all of the photos, paintings, objects and sculptures, a process that has taken two years thus far.
The Springfield Art Museum's move to make their collection available online in its entirety is an intelligent marketing decision by the organization that will likely bring their work in front of a wider audience that otherwise may not be exposed to it. As consumers' lives continue to become more digitized, it is much more likely for consumers to seek out the experience after first being introduced to the concept online, rather than the other way around.
The Springfield Art Museum's move to make their collection available online in its entirety is an intelligent marketing decision by the organization that will likely bring their work in front of a wider audience that otherwise may not be exposed to it. As consumers' lives continue to become more digitized, it is much more likely for consumers to seek out the experience after first being introduced to the concept online, rather than the other way around.
Trend Themes
1. Online Museum Collections - Making museum collections available online allows for wider audience access and engagement with the artwork, opening up new opportunities for education and appreciation.
2. Digital Cataloguing - The process of digitally registering and cataloguing museum objects provides a more efficient and accessible way to manage and showcase collections, saving time and resources.
3. Digitization of Cultural Heritage - The growing trend of digitizing cultural heritage enables preservation and dissemination of artistic and historical artifacts, fostering cultural exchange and appreciation across borders.
Industry Implications
1. Museum and Gallery Services - Museums and galleries can leverage digital platforms to widen their reach and engage a global audience, offering virtual exhibitions and interactive experiences for enhanced visitor participation.
2. Digital Archiving and Data Management - The demand for digital archiving solutions and efficient data management systems in the cultural sector presents opportunities for businesses to develop innovative tools and services tailored to the needs of museums and art institutions.
3. Education Technology - The integration of digital museum archives in educational settings opens up possibilities for immersive learning experiences and interactive curriculum development, fostering creativity and historical understanding among students.
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