Raynforest Helps Influencers Get Sports Sponsorship Opportunities
Alyson Wyers — August 25, 2014 — Marketing
References: raynforest & springwise
If you are a huge sports fan with a social media following, this platform could help you get get paid for reviewing related products through sports sponsorship. Raynforest is an online marketplace that enables digital influencers in the world of athletics to get sponsored by brands. This lets you promote the brands you love and get paid for it.
Social media has become a viable career for YouTubers, bloggers and online opinion leaders, with strategic brand partnership as an important component. Focusing specifically on sports sponsorship, Raynforest helps a certain kind of online influencer get paired up with the right company.
You can browse the platform for opportunities from brands like Nike and Speedo and manage them as well with a comprehensive dashboard. This also allows companies to engage with a targeted but difficult to reach demographic.
Social media has become a viable career for YouTubers, bloggers and online opinion leaders, with strategic brand partnership as an important component. Focusing specifically on sports sponsorship, Raynforest helps a certain kind of online influencer get paired up with the right company.
You can browse the platform for opportunities from brands like Nike and Speedo and manage them as well with a comprehensive dashboard. This also allows companies to engage with a targeted but difficult to reach demographic.
Trend Themes
1. Sports Sponsorship Influencers - Opportunity to connect brands with online influencers in the sports industry for sponsorship collaborations.
2. Digital Influencer Marketplaces - Platform to facilitate partnerships between brands and digital influencers, specifically within the sports niche.
3. Monetizing Social Media Influence - Avenue for social media personalities to earn income by promoting brands they love through sports sponsorship.
Industry Implications
1. Influencer Marketing - Companies can leverage influencer marketing platforms to effectively reach and engage their target audience, especially in the sports sector.
2. Sports Apparel and Equipment - Opportunity for sports brands to collaborate with influencers and increase brand awareness and sales through sponsored content.
3. Digital Advertising and Social Media - Growing trend for brands to invest in digital advertising and utilize social media platforms for targeted marketing campaigns leveraging influencer sponsorships.
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