The Burger King Spider-Verse Whopper is Arriving Soon
Michael Hemsworth — May 9, 2023 — Lifestyle
References: burgerking & chewboom
The Burger King Spider-Verse Whopper is an upcoming menu item for avid fans of the comic film franchise to try out on their next visit to a participating location to get ready for the latest movie.
The burger features the signature Whopper recipe, but features a red bun covered in black sesame seeds as an homage to Spider-Man himself. The burger can be enjoyed on its own or as part of a combo and has been announced alongside the Spider-Verse Sundae. The frozen treat starts off with vanilla soft serve ice cream topped with red and black chocolate popping candies for a sweet, textural touch.
The Burger King Spider-Verse Whopper and the Spider-Verse Sundae will be available May 15 through June 12, 2023.
Image Credit: Burger King
The burger features the signature Whopper recipe, but features a red bun covered in black sesame seeds as an homage to Spider-Man himself. The burger can be enjoyed on its own or as part of a combo and has been announced alongside the Spider-Verse Sundae. The frozen treat starts off with vanilla soft serve ice cream topped with red and black chocolate popping candies for a sweet, textural touch.
The Burger King Spider-Verse Whopper and the Spider-Verse Sundae will be available May 15 through June 12, 2023.
Image Credit: Burger King
Trend Themes
1. Pop Culture-themed QSR Menu Items - QSRs can create limited edition menu items inspired by popular movies, TV shows, or other cultural phenomena to attract fans and boost sales.
2. Limited Edition Menu Items - QSRs can introduce limited time menu items to create buzz and urgency among customers to try them out before they are gone.
3. Textural Menu Additions - QSRs can add textural elements to their menu items, such as popping candies or crunchy toppings, to create a unique sensory experience for their customers.
Industry Implications
1. Quick Service Restaurants - QSRs can leverage pop culture references and limited edition menu items to differentiate themselves, attract new customers, and generate short-term sales spikes.
2. Fast Food - Fast food chains can experiment with new menu items and unique flavor combinations to appeal to customers' changing tastes and preferences.
3. Food and Beverage Marketing - Marketers in the food and beverage industry can capitalize on popular cultural trends and events to build brand awareness, create buzz, and drive sales for their clients.
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