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Pumpkin Pie-Inspired Protein Beverages

REBBL Has Reintroduced Its Protein Spiced Pumpkin Pie

— August 6, 2024 — Marketing
REBBL's Protein Spiced Pumpkin Pie beverage is available for purchase for a limited time. The mouth-watering product offers a seasonal option for those who enjoy autumn flavors but want to maintain healthy and functional eating habits. The drink is made with organic pumpkin puree, oat and coconut milk, and provides 20g of plant-based protein. It also includes adaptogens like Maca, Ashwagandha, and Reishi, along with MCTs for sustained energy.

The delicious REBBL Protein Spiced Pumpkin Pie's blending of seasonal taste with health-focused ingredients is sure to appeal to consumers looking for convenient and nutritious beverage options. The recipe is also organic and non-GMO, which further enhances the offering's appeal for consumers who prioritize sustainability and social responsibility in their purchasing decisions.

Image Credit: REBBL
Trend Themes
1. Seasonal-flavored Health Drinks - There is increasing popularity of integrating festive and seasonal flavors into health beverages to attract consumers with a nostalgic appeal.
2. Functional Ingredients in Beverages - Consumers are drawn to drinks incorporating adaptogens and other functional ingredients that promise enhanced physical and mental well-being.
3. Plant-based Protein Beverages - Rising consumer demand for plant-based protein options is prompting innovation in the beverage industry, offering more diverse and appealing choices.
Industry Implications
1. Health and Wellness - The health and wellness industry's focus is shifting towards products that blend nutritional benefits with delightful flavors to satisfy both health-conscious and flavor-seeking consumers.
2. Organic and Natural Products - The organic and natural products sector is seeing growth as consumers increasingly prioritize sustainability and non-GMO ingredients in their purchasing choices.
3. Plant-based Foods and Beverages - Innovation in plant-based foods and beverages is expanding to encompass more attractive and varied options, catering to the growing vegan and health-centric market segments.
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