The Soupologie Foodologie Collection Includes Eight Options
Michael Hemsworth — November 18, 2020 — Marketing
References: soupologie & foodbev
The Soupologie Foodologie collection is a new offering from the UK-based brand that will provide consumers with an easy way to access high-quality snacks and meals that are focused on premium nutrition. The products are all free from the 14 main allergens, while also maintaining a recipe that is vegan and low in fats, salt, sugars, calories and carbs. The product range includes five Plant Pots as well as three Oh Snack! Pots that are all formulated with optimal nutrition in mind for consumers to appreciate.
Co-Founder and Head of New Product Development Amanda Argent spoke on the new Soupologie Foodologie collection saying, "We pride ourselves on creating healthy meals and soups that taste great, that are crammed with vegetables, rich in nutrients and use interesting ingredients that are as filling as they are good for you. Taking everything we have learned from our successful soup range, we’re absolutely delighted to be taking our expertise to a new area. The launch of Foodologie is a really exciting new proposition for us, marking the next phase in our journey as we continue on our mission.”
Co-Founder and Head of New Product Development Amanda Argent spoke on the new Soupologie Foodologie collection saying, "We pride ourselves on creating healthy meals and soups that taste great, that are crammed with vegetables, rich in nutrients and use interesting ingredients that are as filling as they are good for you. Taking everything we have learned from our successful soup range, we’re absolutely delighted to be taking our expertise to a new area. The launch of Foodologie is a really exciting new proposition for us, marking the next phase in our journey as we continue on our mission.”
Trend Themes
1. Plant-based Meals - Opportunity for disruptive innovation in creating more plant-based meal options that are nutritional and allergen-free.
2. Healthy Snacks - Opportunity for disruptive innovation in developing healthier snack options that are low in fats, salt, sugars, calories, and carbs.
3. Convenient Nutrition - Opportunity for disruptive innovation in providing consumers with convenient, pre-packaged meals and snacks that offer optimal nutrition.
Industry Implications
1. Food and Beverage - Opportunity for disruptive innovation in the food and beverage industry to meet the increasing demand for plant-based meals and healthy snacks.
2. Health and Wellness - Opportunity for disruptive innovation in the health and wellness industry to create convenient and nutritious products for consumers.
3. Packaging and Delivery - Opportunity for disruptive innovation in the packaging and delivery industry to develop sustainable and efficient solutions for pre-packaged meals and snacks.
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