Le Creuset's Soup Pot Features Special Details for Disney Fans
Laura McQuarrie — March 1, 2017 — Art & Design
References: lecreuset & refinery29
One of the most magical moments in Beauty and the Beast is the scene where the kitchen plates and utensils burst into song and dance to welcome Belle before a meal—Le Creuset is now hoping to remind Disney fans of this enchanting scene with its limited-edition Beauty & The Beast Soup Pot.
The charming pot comes in a deep blue coloring that is topped with two gilded red roses and a knob that reads: "Be Our Guest" in an elegant script.
While there are many Beauty and the Beast dolls and toys that are being launched just ahead of Disney's new live-action retelling of the fairy tale, there are just as many products being created specifically for Millennial consumers who grew up watching the original animated film. Other adult-targeted Beauty and the Beast products include speakers, skincare serums and fine tea sets.
The charming pot comes in a deep blue coloring that is topped with two gilded red roses and a knob that reads: "Be Our Guest" in an elegant script.
While there are many Beauty and the Beast dolls and toys that are being launched just ahead of Disney's new live-action retelling of the fairy tale, there are just as many products being created specifically for Millennial consumers who grew up watching the original animated film. Other adult-targeted Beauty and the Beast products include speakers, skincare serums and fine tea sets.
Trend Themes
1. Disney-themed Cookware - The popularity of Le Creuset's Beauty & The Beast Soup Pot indicates a growing trend of cookware featuring characters and themes from popular movies and franchises.
2. Adult-focused Pop Culture Products - The rise of products like the Beauty & The Beast Soup Pot and other adult-targeted merchandise indicates an untapped market for pop culture products targeted at millennials and older audiences.
3. Luxury Kitchenware with Whimsical Elements - The success of Le Creuset's Beauty & The Beast Soup Pot highlights the potential for high-end kitchenware brands to incorporate playful design elements and themes to attract new customers.
Industry Implications
1. Cookware - The cookware industry can capitalize on the Disney-themed cookware trend by releasing lines of pots, pans, and utensils featuring characters and themes from popular movies and franchises.
2. Pop Culture Merchandise - Pop culture merchandise industries can create more adult-focused products to capture an untapped market of millennials and older audiences.
3. High-end Kitchenware - Luxury kitchenware brands can incorporate more whimsical design elements and themes to attract new customers and stay competitive in the market.
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