The Sophisticated Packaging Design of this Alchemy Survival Kit is Stark
Tia Clarke — February 12, 2013 — Art & Design
References: morgan-sterns & lovelypackage
This example of sophisticated packaging design from MFA student Morgan Sterns is darkly gothic. When asked to create and develop a survival kit, the creative student decided to create a fictitious brand called ‘Alchimia.’
Sterns said the dark design is intended as a: “high-end kit for the modern day alchemist.” With its embossed black lettering and sophisticated packaging design, the product design is slick, elegant and chic. The dark wooden box contains everything the modern-day alchemist could need, from bottles of elusive lotions and potions to feather quills and leather-bound books. I can definitely imagine goth-rocker Marilyn Manson picking up one of these Alchemy Kits at his local Sunday flea market.
This alchemy survival kit would look great on display in a vintage collectors home or even on the set of a film.
Sterns said the dark design is intended as a: “high-end kit for the modern day alchemist.” With its embossed black lettering and sophisticated packaging design, the product design is slick, elegant and chic. The dark wooden box contains everything the modern-day alchemist could need, from bottles of elusive lotions and potions to feather quills and leather-bound books. I can definitely imagine goth-rocker Marilyn Manson picking up one of these Alchemy Kits at his local Sunday flea market.
This alchemy survival kit would look great on display in a vintage collectors home or even on the set of a film.
Trend Themes
1. Gothic Packaging Design - Brands can explore the use of dark and gothic elements in creative packaging design for luxury products.
2. Fantasy-inspired Product Design - Product designers can create fictitious brands with fantasy-inspired elements to cater to niche markets.
3. Modern Alchemy Products - There is an opportunity to create and market high-end alchemy kits for modern-day alchemists.
Industry Implications
1. Luxury Packaging - Luxury packaging companies can incorporate dark and gothic elements into their designs for high-end products.
2. Fantasy Merchandise - Merchandise companies can cater to fantasy enthusiasts by developing products that are inspired by fantasy elements.
3. Alternative Lifestyle Brands - Alternative lifestyle brands can create and market products that cater to niche interests like modern-day alchemy.
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