The UNCOVER Hamburger Soft Toy is Ideal for Adult Foodies
M — October 20, 2015 — Life-Stages
References: medicomtoy.co.jp & hypebeast
Japanese brand UNCOVER is re-releasing its burger-themed merchandise with an adorable hamburger soft toy that is ideal for children and adult foodies alike. The adorable burger monster can double up as either a plaything or a fashionable decor piece to add to any home.
Several years ago UNCOVER put together a hamburger lamp that was incredibly well-received and the aesthetic inspiration for this burger plushy. The toy features the same design elements as the lamp including a burger bun complete with eyes and sharp white teeth with all the toppings layered in the middle. The toy version can be taken apart and reassembled as pleased offering consumers the opportunity to really play with this toy. The adorable hamburger burger monster is even sold in an chic fast food takeout packaging.
Several years ago UNCOVER put together a hamburger lamp that was incredibly well-received and the aesthetic inspiration for this burger plushy. The toy features the same design elements as the lamp including a burger bun complete with eyes and sharp white teeth with all the toppings layered in the middle. The toy version can be taken apart and reassembled as pleased offering consumers the opportunity to really play with this toy. The adorable hamburger burger monster is even sold in an chic fast food takeout packaging.
Trend Themes
1. Burger-themed Merchandise - The popularity of burger-themed merchandise presents an opportunity for companies to create unique, playful products that appeal to both children and adults.
2. Food-related Soft Toys - The demand for food-related soft toys opens up possibilities for innovative designs and collectibles that can be used as both playthings and home decor.
3. Interactive Toy Experiences - The ability for the hamburger plush toy to be taken apart and reassembled offers a disruptive innovation opportunity for interactive, customizable toys.
Industry Implications
1. Toy Manufacturing - Toy manufacturers can tap into the trend of burger-themed merchandise and food-related soft toys to create unique products for children and adults.
2. Home Decor - The burger plush toy can serve as a fashionable decor piece, creating an opportunity for the home decor industry to incorporate playful, food-inspired designs into their products.
3. Fast Food Merchandise - Fast food chains can capitalize on the popularity of burger-themed merchandise by creating collectibles and toys that appeal to their customers and enhance brand loyalty.
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