Social Spider Rolls out Projects with Purpose
Tiana Reid — December 29, 2011 — Social Good
References: socialspider
Founded in 2003, Social Spider is a not-for-profit organization that aims to use media to create positive change. Social Spider is a self-proclaimed social enterprise which works on specific projects in order to help clients get their purpose-driven mesage across. Current projects include A Better World, citizen journalism training, Walthamstow Now, Self Help Housing and Contrast Magazine. Its leading project is One in Four, which is a magazine aimed at people with mental health difficulties, and is meant to be bought as a bulk subscription so that social organizations can use it to reach the people they help.
The team consists of Development Director and One in Four Editor Mark Brown, Managing Director David Floyd and Non-Executive Director Neill Harvey-Smith. "Everything we do is about positive change," Social Spider outlines on its website. "We want to help people learn new skills or to engage with information and ideas that are useful to them."
Contact Information
Social Spider website
The team consists of Development Director and One in Four Editor Mark Brown, Managing Director David Floyd and Non-Executive Director Neill Harvey-Smith. "Everything we do is about positive change," Social Spider outlines on its website. "We want to help people learn new skills or to engage with information and ideas that are useful to them."
Contact Information
Social Spider website
Trend Themes
1. Purpose-driven Media - Opportunity for media agencies to focus on creating content that promotes positive change and aligns with the values and goals of their clients.
2. Citizen Journalism Training - Potential for training programs and platforms that empower individuals to become citizen journalists, enabling them to share stories and issues important to their communities.
3. Bulk Subscription Models - Disruptive innovation opportunity for media organizations to offer bulk subscription options, allowing social organizations to distribute relevant content to the people they serve.
Industry Implications
1. Media Agencies - Opportunity for media agencies to reposition themselves as purpose-driven organizations, focusing on creating and promoting content that drives positive change.
2. Education and Training - Potential for educational institutions and training providers to develop citizen journalism programs that equip individuals with the skills and knowledge to effectively report on issues in their communities.
3. Publishing and Distribution - Disruptive innovation opportunity for publishing and distribution companies to adopt bulk subscription models that facilitate the dissemination of purpose-driven content to targeted populations.
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