'Pathstory' Lets Users Share Their Path and Photos via GPS
Michael Hemsworth — July 24, 2017 — Tech
The majority of social networking services will work to provide you with a way to share data, but 'Pathstory' enables you to actually share the path you take on a daily basis to further immerse followers.
Social media has become an essential part of the lifestyles of millions of users around the world, which has created a newfound need for further immersion. 'Pathstory' works to enable this by letting users share a path they're on and even attach photos to it. This lets others see what they're doing in real-time for an even more personal approach to social networking services.
The 'Pathstory' app works almost like Snapchat stories, but has the ability to be shared more fluidly across your social network for a more holistic experience.
Social media has become an essential part of the lifestyles of millions of users around the world, which has created a newfound need for further immersion. 'Pathstory' works to enable this by letting users share a path they're on and even attach photos to it. This lets others see what they're doing in real-time for an even more personal approach to social networking services.
The 'Pathstory' app works almost like Snapchat stories, but has the ability to be shared more fluidly across your social network for a more holistic experience.
Trend Themes
1. Path-sharing Social Networking Services - The trend of sharing one's daily path and photos through GPS-enabled social networking services creates opportunities for disruptive innovation in personalized marketing, location-based advertising, and travel planning.
2. Real-time Social Media Immersion - The trend of real-time path sharing on social media opens up disruptive innovation opportunities in live event coverage, community building, and social media storytelling.
3. Integrated Social Media Experience - The trend of seamless integration of different social media platforms and features to create a more holistic user experience presents disruptive innovation opportunities in cross-platform advertising, content creation, and social media analytics.
Industry Implications
1. Marketing - Path-sharing social networking services create opportunities for disruptive innovation in personalized marketing through targeted advertising based on users' real-time location data and interests.
2. Travel and Hospitality - Path-sharing social networking services present opportunities for disruptive innovation in travel planning through personalized recommendations and real-time updates on popular destinations and events.
3. Social Media - The integration of path-sharing features into existing social networking services opens up disruptive innovation opportunities in community building, live event coverage, and social media storytelling.
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