Nike is Getting Kids Ready for the World Cup with New Soccer-Wear Kits
Madison Mackay — April 11, 2018 — Life-Stages
References: store.nike & hypekids
In preparation for the Fifa World Cup, athletic brand Nike created a line of soccer-wear kits for kids. Available in sizes for babies and toddlers, there is something for every parent's little one.
With options including Brazil and the United States, each colorful kit features a home stadium version of each team's jersey, shorts and high-cut socks, all made from comfortable and breathable materials. Every piece from the kit has the brand's classic Swoosh design, as well as the team's country stamp.
The new soccer-wear kits for kids by Nike are available online now for $75 making them affordable enough for every little Fifa fan to be able to show style and support.
With options including Brazil and the United States, each colorful kit features a home stadium version of each team's jersey, shorts and high-cut socks, all made from comfortable and breathable materials. Every piece from the kit has the brand's classic Swoosh design, as well as the team's country stamp.
The new soccer-wear kits for kids by Nike are available online now for $75 making them affordable enough for every little Fifa fan to be able to show style and support.
Trend Themes
1. Kid's Sports Apparel - As sports events are getting more popular, there is ample opportunity for disruptive innovation to create functional yet fashionable sports apparel for kids.
2. Sustainable Sports Apparel - Given the growing concerns over unsustainable manufacturing processes and materials, there is potential for disruptive innovation for creating sustainable sports apparel for kids.
3. Interactive Sports Apparel - With advancements in technology and the growing popularity of esports and gaming, there is room for innovative sports apparel that incorporates interactive and digital features for kids.
Industry Implications
1. Sportswear Industry - With the increasing popularity of sports events and with more parents inclined towards buying sportswear for their kids, there is a huge opportunity for disruption in the sportswear industry.
2. Ecommerce Industry - As more and more consumers choose to shop online, there is an opportunity for emerging e-commerce platforms to cater to the growing demand for functional and fashionable sports apparel for kids.
3. Textile Industry - As sustainable manufacturing processes and materials are becoming increasingly important, there is a disruptive innovation opportunity for textile companies to create eco-friendly options for sports apparel manufacturing for kids.
2.6
Score
Popularity
Activity
Freshness
