The Lights on Shell's Soccer Field for Kids Are Powered by Footsteps
Laura McQuarrie — September 19, 2014 — Eco
References: shell & digitalbuzzblog
As part of its #MakeTheFuture campaign, Shell unveiled a special soccer field for kids in Brazil that has quite the positive impact on the community. Since soccer is such an integral part of life in Brazil, introducing this soccer field is a way to encourage staying active as well as thinking about sustainability.
During the day, there doesn't seem to be too much that'd different about the playing field, but at night, it's noticeable. The soccer field is actually powered by the footsteps of the players on the field, so that there's no need to pay for electricity to illuminate the field. This incredible soccer field gets its magic from Pavegen power tiles that are layed out beneath the field and convert that energy into power.
During the day, there doesn't seem to be too much that'd different about the playing field, but at night, it's noticeable. The soccer field is actually powered by the footsteps of the players on the field, so that there's no need to pay for electricity to illuminate the field. This incredible soccer field gets its magic from Pavegen power tiles that are layed out beneath the field and convert that energy into power.
Trend Themes
1. Footstep-illuminated Fields - Disruptive innovation opportunity: Develop new technologies to harness and convert kinetic energy from human footsteps into usable power.
2. Sustainable Sports - Disruptive innovation opportunity: Create eco-friendly sports facilities and equipment that reduce reliance on traditional sources of energy and promote sustainability.
3. Interactive Playgrounds - Disruptive innovation opportunity: Integrate technology into playgrounds and recreational areas to provide engaging and educational experiences for children.
Industry Implications
1. Renewable Energy - Disruptive innovation opportunity: Design and manufacture innovative renewable energy solutions that can generate power from unconventional sources such as kinetic energy.
2. Sports Equipment - Disruptive innovation opportunity: Develop sports equipment with built-in energy harvesting capabilities to promote self-sustainability and reduce environmental impact.
3. Smart City Infrastructure - Disruptive innovation opportunity: Build integrated smart city infrastructure that incorporates energy-generating technologies, such as footstep-powered systems, to create more sustainable and efficient urban environments.
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