The Snore Absorption Room Aims to Offer a Better Night's Sleep
Christopher DeLuca — July 25, 2011 — Art & Design
The snore absorption room is an idea that is being introduced by Crown Plaza hotel that could drastically change the way you sleep. The idea is that the room helps mute and absorb the snoring of your bedside partner in order to help you sleep better. It is estimated that couples in the UK lose somewhere between 1 to 5 hours of sleep as a result of being woken by their partner's snoring.
The snore absorption room is a brilliant concept by Crown Plaza because it addresses the user experience of their product and tries to make that experience better.
Implications - The internet has given consumers a range of options when it comes to their travel needs. Consumers are looking for a unique experience when they go away, regardless of how they are paying. Companies should consider novel ways to attract customers that are bombarded with choice.
The snore absorption room is a brilliant concept by Crown Plaza because it addresses the user experience of their product and tries to make that experience better.
Implications - The internet has given consumers a range of options when it comes to their travel needs. Consumers are looking for a unique experience when they go away, regardless of how they are paying. Companies should consider novel ways to attract customers that are bombarded with choice.
Trend Themes
1. Enhanced Sleep Technology - The snore absorption room showcases the demand for innovative sleep solutions that address common sleep disturbances like snoring.
2. Personalized User Experience - Crown Plaza's snore absorption room demonstrates the importance of customizing products and services to meet individual needs and preferences.
3. Competitive Differentiation - In an increasingly crowded market, offering unique features like snore absorption rooms can give hospitality businesses a competitive edge.
Industry Implications
1. Hospitality - The snore absorption room presents an opportunity for hotels and resorts to enhance their guests' sleep experience and differentiate themselves from competitors.
2. Sleep Technology - The concept of snore absorption rooms opens up possibilities for sleep technology companies to develop innovative solutions to address sleep disturbances.
3. Travel and Tourism - The demand for unique travel experiences, as demonstrated by the snore absorption room, presents an opportunity for travel agencies and tourist destinations to create tailored offerings.
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