Ideas
Explore the world's #1 largest database of ideas and innovations, with 477,692 inspiring examples.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 477,692 cutting edge ideas.

Doorknob Branding

Clean the Sky - Positive Eco Trends & Breakthroughs

The Metrofarm Sneakerknob Door Handles Enhance the Company's Retail Presence

— March 21, 2011 — Fashion
The Metrofarm Sneakerknob door handles adorn a variety of shoe stores in Berlin and Vienna, including Overkill, The Good Will Out and Paar. The bronze or aluminum Sneakerknobs are exact replicas of the Air Max sneaker; the quirky doorknobs add visual appeal to the store's exterior and enhance the company's brand.

Metrofarm is perhaps most famous for its furniture design, but the team occasionally works with private clients to create individual pieces such as the Sneakerknob. The retail world has increasingly embraced visually arresting window displays and exterior accents to entice passersby to enter, and Sneakerknob doorknobs are especially appropriate for the footwear segment of this market. See more images of the eye-catching door-opener in the gallery above.
Trend Themes
1. Visual Doorway Marketing - Opportunity to create unique and branded doorknobs to enhance a company's retail presence and attract more customers through the doorway.
2. Customized Retail Accents - Opportunity for creating bespoke, visually-arresting door handles for retail and commercial spaces to boost and promote brand identity
3. Functional Artwork - Opportunity to created branded, artful doorknobs or other similar types of objects as an innovative way to express the brands' identity and values in a unique way.
Industry Implications
1. Retail Industry - An industry that can take advantage of visually-arresting door handles as an innovative way to create buzz around their brand and store.
2. Furniture Design Industry - Industry that can work with private clients to create unique, bespoke pieces as part of their innovation strategy, such as the Sneakerknob.
3. Commercial Fixtures Industry - Industry that can explore new opportunities to create customizable, branded and artful fixtures, as an innovative way to promote a brand's image.
5.9
Score
Popularity
Activity
Freshness